FOR IMMEDIATE RELEASE

Media contacts:
Gita Shonek / Lauren Busch
Brustman Carrino Public Relations
bcpr@brustmancarrinopr.com
305.573.0658

New Orleans, LA - The National Food & Beverage Foundation (NatFAB) is excited to announce that Falcon Rice Mill, the family owned mill that has produced Cajun Country Rice in Crowley, Louisiana since 1942, has just been added to the National Culinary Heritage Register.

The National Culinary Heritage Register is a list of culinary products, processes, inventions, traditions, and establishments that are at least fifty years old and that have contributed significantly to the development of American foodways. The first and only register of its kind, it is an initiative designed to explore and preserve the complex history of food and beverage in America.

On March 24, 2017, Liz Williams, President of NatFAB, presented the Register Certificate to Robert L. Trahan, Director of Sales and Business Development at Falcon Rice Mill. "We are thrilled to have such an important national landmark on the Culinary Heritage Register," said Williams.

Trahan stated, "Our company and family are humbled and thrilled to be listed on the Culinary Heritage Register. We'd like to thank our loyal customers for allowing us to continue to preserve our great culture and cuisine. In addition, we cannot express enough gratitude to the National Food and Beverage Foundation for recognizing us."

Food and beverage practices not only play a major role in America's cultural identity, but they also offer valuable insights into the country's past and present environment, economy, and social structures. Thus, understanding when, where, and how American food and beverage practices have developed allows for a more complete understanding of America's culture and history. Mapping the origins and development of America's complex culinary traditions is a daunting task, and as of yet, there has been no concerted effort to do so. By creating the Culinary Heritage Register, NatFAB hopes to begin the important process of recording America's extensive and flavorful foodways. Other members of the register include Big Bob Gibson BBQ in Alabama; Tujague's restaurant in New Orleans; Robert is Here farm in Homestead, Florida; New Jersey based Laird & Company - producers of Laird's Applejack since 1780 and many others.

More information about the register and an application form can be found at http://natfab.org/national-culinary-heritage-register/

 

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About The National Food & Beverage Foundation
The National Food & Beverage Foundation (NatFAB) is a tax-exempt, 501(c)(3) nonprofit cultural enterprise. It documents and celebrates the food and drink of all cultures through exhibits, programming, and a range of media. Because everyone eats, all aspects of food and drink-culture and geography, anthropology and history, economics and politics, law and policy, media and the arts, science and technology-reveal the state of the world. NatFAB, home to the Southern Food & Beverage Museum, The Museum of the American Cocktail (MOTAC), Pacific Food & Beverage Museum, the John & Bonnie Boyd Hospitality & Culinary Library, SoFAB Media, and the National Culinary Heritage Register, is among the nation's most comprehensive cultural institutions studying food and drink. For more information, visit www.natfab.org.

 

About Falcon Rice Mill
The Falcon family of Crowley, Louisiana is proud to provide the superior quality of rice found in each bag of Cajun Country Rice. In 1942, the Falcon family began its seed rice business. Edward and Evelyn Falcon would purchase rough rice from area farmers in the Fall. They then cleaned, treated, and resold it for seed just in time for Spring planting. A milling operation was installed in 1950, and soon Falcon Rice Mill began selling rice under the names Ed's, Randy's, and Falcon rice. Later, other brands were developed to include our popular Cajun Country brand of long, medium, whole grain brown, jasmine and popcorn rice. For more information, visit https://cajuncountryrice.com/cajun-country-rice/history/