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Upcoming Events

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“Giants of Jazz: Art…

Oct 20 - Dec 17, 2017
This spring, art and music converge as The Historic New Orleans Collection… more

22nd Annual Pasta &…

Oct 20 - 20, 2017
Join us for an unforgettable evening ..Paris, Montmare, Cabaret, Can Can, and… more

Amazing Scavenger…

Oct 20, 2017 - Jul 03, 2027
Turn New Orleans into a giant game board with this fun scavenger hunt… more

Boo at the Zoo

Oct 20 - 28, 2017
Bring your little ghosts and goblins to Boo at the Zoo Presented by Bryan… more

Concerts in the…

Oct 20 - 20, 2017
The Historic New Orleans Collection's popular outdoor music series Concerts in… more

David Hansen's Garden…

Oct 20, 2017
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

David Hansen's Garden…

Oct 20 - Dec 29, 2017
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

East of the…

Oct 20, 2017 - Jan 07, 2018
The New Orleans Museum of Art (NOMA) will present East of the Mississippi:… more

East of the…

Oct 20, 2017 - Jan 07, 2018
The New Orleans Museum of Art (NOMA) will present East of the Mississippi:… more

Golden State Warriors…

Oct 20 - 20, 2017
Come experience NBA basketball at its best as the Pelicans take on the NBA's… more

Houmas House Presents…

Oct 20 - 31, 2017
For the month of October, there will be a 6:00 pm and 7:00 pm haunted tour.… more

Magazine St. Art…

Oct 20, 2017
Magazine St. Art Market is a unique way to experience the best of our local… more

Oktoberfest NOLA

Oct 20 - 21, 2017
Cost $8 - children 12 and under free - tickets available at gate … more

Saenger Theatre…

Oct 20 - 28, 2017
Plan your escape to the new musical comedy getaway ESCAPE TO MARGARITAVILLE!… more

The Fountain Lounge…

Oct 20 - Nov 18, 2017
Join us for Amanda Ducorbier at the Fountain Lounge in the Roosevelt Hotel.… more

The Fountain Lounge…

Oct 20 - Dec 29, 2017
Join us for Sam Kuslanr at the Fountain Lounge in the Roosevelt Hotel. While… more

The Historic New…

Oct 20 - 21, 2017
The Historic New Orleans Collection's Laura Simon Nelson Galleries for… more

The Irish Cultural…

Oct 20, 2017 - Jan 22, 2027
Join us at the beautiful Irish Cultural Museum of New Orleans every Friday… more

Backyard Grooves

Oct 21, 2017 - Jan 10, 2026
In The Voodoo Garden, All Ages.   more

Bruno Mars: 24K Magic…

Oct 21 - 21, 2017
Join us for Grammy Award winner and world-renowned, multi-platinum selling… more

“Giants of Jazz: Art…

Oct 20 - Dec 17, 2017
This spring, art and music converge as The Historic New Orleans Collection… more

New Orleans CVB Partners with Travel South USA to keep New Orleans top of mind in Australia and New Zealand

Article Date: July 18 2017
Related Document: Austrailia-and-New-Zealand-tourism-sales-mission-.docx

FOR IMMEDIATE RELEASE
Media Contact:
Kristian Sonnier
504-481-7933, ksonnier@neworleanscvb.com 

New Orleans CVB Partners with Travel South USA to keep New Orleans top of mind in Australia and New Zealand 

NEW ORLEANS (July 18, 2017) - The New Orleans Convention and Visitors Bureau continued its marketing efforts in Australian and New Zealand through a recent sales mission in partnership with Travel South USA. Most recently, Kim Priez, Senior Vice President of Tourism at the New Orleans Convention and Visitors Bureau, traveled to Auckland, New Zealand; Brisbane and Sydney, Australia for a Travel South USA Sales Mission with 27 additional delegates from Southern U.S. states.

While visiting both countries, Priez conducted appointments with local travel agents and tour operators selling international travel. The goal of this international sales mission is to entice travel professionals abroad to sell travel to New Orleans.

"We've seen a significant growth in visitation from Australia and New Zealand over the past four years due to the increased marketing and public relations efforts, as well as the new direct air service through Quantas and Air New Zealand into Houston and Dallas and increased seat capacity on American into Los Angeles," said Kim Priez, Senior Vice President of Tourism at the New Orleans Convention and Visitors Bureau. "The New Orleans CVB's representation on this recent Travel South USA mission will help contribute to increased bookings in international travelers to New Orleans.

In an effort to bring a special touch of the South to the targeted travel professionals attending Travel South's events, New Orleans was a co-sponsor of the entertainment by Southern musician, Damien Horne, to perform onstage at all three events including Auckland on Monday, June 19; Brisbane on Tuesday, June 20; and Sydney on Wednesday, June 21. Horne performed three 45-minute concerts regaling the audience with songs and stories of the South.

The New Orleans Convention & Visitors Bureau (NOCVB) is a nationally accredited, 1,100-member destination marketing organization and the largest and most successful private economic development corporation in Louisiana. The CVB and its members influence thousands of decision-makers and millions of visitors to choose New Orleans through direct sales, marketing, public relations, branding and visitor services at our New Orleans headquarters and offices in Chicago, Louisville, KY, Washington, D.C., the United Kingdom, France, Germany, Canada, Brazil and China. Consistently recognized as one of the top five CVBs in the country, the New Orleans CVB celebrates its 57th anniversary in 2017. For more information, please visit www.neworleanscvb.com; www.facebook.com/neworleans; www.twitter.com/visitneworleans.

About Travel South USA: Travel South USA is America's oldest and largest regional travel promotion organization, formed in 1965. The long-standing regional collaboration of the state tourism offices of Alabama, Arkansas, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Virginia and West Virginia provides a foundation to positively position tourism as a vital and dynamic element in the region's economic development. Tourism ranks throughout the region as one of the top three industries, behind manufacturing and agriculture, and is responsible for $133 billion in spending by visitors, generating 1.4 million direct jobs, $30 billion in worker paychecks, and almost $16 billion in state and local taxes. For more information, visit www.TravelSouthUSA.com for consumer information and travel industry information, www.TravelSouthUSA.org.

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