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Cecilia Vicuña: About…

Mar 27 - Jun 18, 2017
Cecilia Vicuña: About to Happen traces the artist’s long career to… more

David Hansen's Garden…

Mar 27, 2017
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

Monday Blues

Mar 27, 2017 - Jan 05, 2026
In The Voodoo Garden, All Ages. Get your live local blues fix with Sean Riley. more

New Orleans Museum of…

Mar 27 - May 21, 2017
NOMA is organizing A Life of Seduction: Venice in the 1700s in cooperation… more

New Orleans Museum of…

Mar 27 - Oct 1, 2017
In celebration of beloved chef, civil rights activist, and art collector Leah… more

Senga Nengudi:…

Mar 27 - Jun 18, 2017
In 1975, artist Senga Nengudi began a series of sculptures, entitled R.S.V.P.,… more

Sugarblowing @ New…

Mar 27 - 27, 2017
Leave it up to New Orleans to come up with "another first." On… more

The Irish House…

Mar 27, 2017
This is the Biggest Irish Music Session in the south. On a Night you will see… more

The Maison Presents -…

Mar 27 - Jul 31, 2017
The Royal Roses grew out of the rich resurgence that traditional jazz is seeing… more

The Somerton Suitcase…

Mar 27, 2017
The Somerton Suitcase is live every Monday night at VASO on Frenchmen St. Catch… more

First Time Renovator…

Mar 28 - 28, 2017
This three-night course focuses on how best to manage a renovation project. … more

Singer/Songerwriter…

Mar 28, 2017 - Jan 06, 2026
In The Voodoo Garden, All Ages. House of Blues New Orleans hosts a new weekly… more

The All-Star…

Mar 28 - May 30, 2017
The only Classic Americana show of its kind in New Orleans, each week featuring… more

Comedy Gold hosted by…

Mar 29, 2017 - Jan 07, 2026
In The Voodoo Garden, All Ages (content may not be appropriate for all ages).… more

Gordon Biersch…

Mar 29, 2017 - Feb 27, 2019
Come enjoy the  monthly Brewer's dinner where the Chef and Head Brewmaster… more

Saenger Theatre…

Mar 29 - 29, 2017
He is one of popular music's most deeply revered figures, the main creative… more

Sippin' In the…

Mar 29 - 29, 2017
Come and enjoy great food and entertainment in one of the most beautiful and… more

The Maison Presents -…

Mar 29 - Jul 26, 2017
The New Orleans Jazz Vipers play a free dinner show at The Maison every… more

YLC Wednesday at the…

Mar 29 - 29, 2017
Join us for the 18th Annual Wednesday at the Square. The 12-week concert series… more

Dividing the Estate

Mar 30 - Apr 15, 2017
The third regional premiere of our season is the winner of the Outer Critics… more

Cecilia Vicuña: About…

Mar 27 - Jun 18, 2017
Cecilia Vicuña: About to Happen traces the artist’s long career to… more

Release 2: New Orleans Ranks First In Growth Among Top 25 U.S. Destinations in Hotel Performance

FOR IMMEDIATE RELEASE
Media Contacts:
 Kelly Schulz/Jennifer Day
New Orleans Convention and Visitors Bureau
504-566-5019
kschulz@neworleanscvb.com
jday@neworleanscvb.com

Rachel Stann
Smith Travel Research
 615-824-8664 ext. 3305
spann@str.com

New Orleans Ranks First In Growth Among Top 25 U.S. Destinations in Hotel Performance for
January – May 2010
According to Smith Travel Research, New Orleans posts highest RevPar change in nation

NEW ORLEANS – June 21, 2010 - New Orleans ranked first in growth out of the Top 25 U.S. markets for January – May 2010, ahead of popular destinations such as New York, Boston and Chicago. According to May year-to-date data from Smith Travel Research (STR) the organization that measures and reports on hotel performance nationally and internationally, New Orleans posted a 15 percent increase in RevPar over the same period in 2009. (RevPar is a standard industry measure of hotel occupancy multiplied by average daily rate.)

The STR rankings illustrate the momentum gained as a result of a hard-fought image battle led by the New Orleans Convention and Visitors Bureau (CVB) since Hurricane Katrina in 2005. It has taken five years and an unprecedented level of marketing and commitment by our hotels and the entire hospitality community, to build the momentum the city is currently experiencing. Additionally, the Saints’ run to their Super Bowl victory provided much new positive imagery of the city that contributed to a boost to the tourism industry.

Tourism is big business in New Orleans. It is a $5 billion industry, the largest employer and generates one-third of the city’s operating budget. The city has experienced a record-breaking spring festival season, hosted prominent corporate and association meetings and welcomed leisure travelers from around the world.

According to Stephen Perry, President and CEO of the New Orleans CVB, “Consumers have clearly re-discovered New Orleans as one of the hottest destinations in America. While we are proud of our number one status, we must acquire new resources to aggressively market New Orleans and serve as the most meeting and travel planner friendly city in America.”

STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC Associates, STR Analytics, and HotelNewsNow.com. For more information, please visit www.str.com.

The New Orleans CVB is the driving catalyst for New Orleans’ largest industry, strategically leading national and international marketing, public relations and visitor services efforts that attract millions of visitors, events, conventions and festivals that produce billions of dollars of economic growth, tens of thousands of jobs, and hundreds of millions of taxes for the state and city. Recognized as one of the top five CVBs in the United States, the New Orleans CVB is celebrating its 50th anniversary in 2010. For more information, please visit www.neworleanscvb.com.

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