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Upcoming Events

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"Prospect.3: Notes…

Nov 28, 2014 - Jan 25, 2015
Prospect New Orleans, the International Contemporary Art Biennial,  will… more

"The Victory Belles…

Nov 28 - 28, 2014
Our popular, charming vocal trio is in a holiday mood! Come jingle all the way… more

2014 Battle of the…

Nov 28 - 28, 2014
The Bayou Classic is more than a football game. This annual event is one of the… more

An Evening of…

Nov 28 - 28, 2014
Join us for an evening of elegance with Lalah Hathaway, Najee, and Kindred The… more

Andrew Jackson: Hero…

Nov 28, 2014 - Mar 29, 2015
THNOC's exhibition tracks Jackson's rise from humble beginnings to immortality… more

Celebration in the…

Nov 28, 2014 - Jan 03, 2015
City Park's annual holiday lighting exhibit and festival returns with one of… more

The Victory Belles…

Nov 28, 2014 - Jun 24, 2015
Noted for their close harmonies and synchronized dance steps, the Andrews… more

The Victory Belles…

Nov 28 - Dec 28, 2014
Our popular, charming vocal trio is in a holiday mood! Come jingle all the way… more

ThinkerKids Holiday…

Nov 28 - 28, 2014
Come explore science, technology, art and math with us at ThinkerKids Holiday… more

"The Victory Belles…

Nov 29 - 29, 2014
Our popular, charming vocal trio is in a holiday mood! Come jingle all the way… more

Bayou Classic

Nov 29 - 29, 2014
The 41st Annual Bayou Classic will take place in the Dome on Saturday, November… more

"The Victory Belles…

Nov 30 - 30, 2014
Our popular, charming vocal trio is in a holiday mood! Come jingle all the way… more

"The Victory Belles…

Nov 30 - 30, 2014
Our popular, charming vocal trio is in a holiday mood! Come jingle all the way… more

300 Riderz Horse…

Nov 30 - 30, 2014
Bayou Classic weekend the city of New Orleans will witness its biggest trail… more

Kirk Franklin…

Nov 30 - 30, 2014
Raise the roof Sunday mornings with brunch featuring the explosive energy of… more

Teddy Bear Tea

Nov 30 - Dec 21, 2014
Teddy Bear Tea returns to The Roosevelt, inviting everyone to celebrate the… more

Christmas in the…

Dec 01, 2014 - Jan 01, 2015
Celebrate the season in New Orleans' historic Warehouse District with dazzling… more

Christmas New Orleans…

Dec 1 - 31, 2014
There's no place like New Orleans for the holidays during Christmas New Orleans… more

Christmas New Orleans…

Dec 1 - 18, 2014
Local choirs and New Orleans artists herald in the season with nightly… more

Melissa Etheridge:…

Dec 1 - 1, 2014
Academy Award and GRAMMY winning artist, Melissa Etheridge, will take the… more

"Prospect.3: Notes…

Nov 28, 2014 - Jan 25, 2015
Prospect New Orleans, the International Contemporary Art Biennial,  will… more

New Orleans’ Tourism Official Named One of “Top 25 Minds” in the Country

FOR IMMEDIATE RELEASE
Contacts: Jennifer Day/Jenn Lotz
New Orleans CVB 504-566-5019
Jday@neworleanscvb.com or jlotz@neworleanscvb.com

New Orleans’ Tourism Official Named One of “Top 25 Minds” in the Country
New Orleans Convention and Visitors Bureau earns four prominent national awards for public relations
campaign results and innovation

NEW ORLEANS (March 2, 2011) – New Orleans Convention and Visitors Bureau’s (CVB) Vice President of Communications and Public Relations Kelly Schulz was selected by the Hospitality Sales and Marketing Association International (HSMAI) as one of the 2010 “Top 25 Most Extraordinary Minds in Sales and Marketing.”

The Top 25 recipients were judged by a panel of senior travel industry executives for their recent work based on the following criteria: creativity and innovation; cutting edge sales or marketing campaigns; triumph in challenging situations; and sales efforts that resulted in dramatic gains.

Kelly Schulz, a native of St. Bernard Parish, returned to her hometown in April 2006 to join the CVB team, led by CEO Stephen Perry, which was rebuilding New Orleans’ $5 billion tourism industry post-Katrina through sales, marketing, media relations, branding and advocacy. A graduate of LSU, Schulz worked in Dallas as director of communications for Meeting Professionals International and account supervisor for global PR giant Edelman.

In addition to Top 25 honors, the New Orleans CVB received one gold and two silver HSMAI Adrian awards for three media relations campaigns in 2010. Adrian Awards recognize achievements in advertising, digital marketing and public relations in the hospitality, travel and tourism industries.

Since 2006, the New Orleans CVB has received more than 15 national awards of excellence for PR/crisis communications from HSMAI and the Public Relations Society of America. Their campaign to preserve 70,000 local tourism jobs and overcome visitor misperceptions after the BP oil spill is one of five national finalists for “crisis management campaign of the year” by PRWeek Magazine.

Robert A. Gilbert, CHME, CHA, president and CEO of HSMAI said, “The Top 25 is a hot list that celebrates the sales and marketing leaders and innovators of our industry. The creative strategies, passionate dedication and sharp intelligence of these professionals have not only made a difference within their organizations but have absolutely raised the bar for the hospitality industry as a whole.”

Other Top 25 honorees include:

· Pat Moscaritolo: President and CEO, Greater Boston Convention & Visitor Bureau (CVB)

· William C. Pate: President and CEO, Atlanta CVB

· Brian Hall: Chief Marketing Officer, St. Louis Convention & Visitors Commission

· Danielle Saba Courtenay: Chief Marketing Officer, Orlando/Orange County CVB

· Mark D. Thompson: Vice President of Marketing, Irving Texas CVB

· Audrey Hendley: Vice President Marketing, American Express

· Todd Castor: Area Director of eCommerce, Marriott International

· Susan Helstab: Executive Vice President of Marketing, Four Seasons Hotels and Resorts

· David Keys: Regional VP of Sales/Marketing, Eastern USA and Canada- Hilton Worldwide

· Tracy Quan: Director, Brand Communications, Royal Caribbean International

· Anne Fischer: Director of Digital Marketing, Busch Entertainment Corporation

HSMAI also presented lifetime achievement awards to J.W. Marriott, Jr., chairman and CEO of Marriott International, Inc., and Nancy Friedman, president of Nancy J. Friedman Public Relations. While in New York for the HSMAI Awards event on January 31, Schulz met individually with approximately 12 journalists from business, trade and consumer media outlets to promote New Orleans’ hospitality industry and create positive media coverage about the visitor experience.

About HSMAI
HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, and bringing together customers and members at annual events, including HSMAI's Affordable Meetings(r). Founded in 1927, HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region. For more information, visit www.hsmai.org.

About New Orleans CVB
The New Orleans Convention & Visitors Bureau is a nationally accredited, 1,000-member destination marketing organization and the largest and most successful private economic development corporation in Louisiana. We create $5 billion in new capital each year- more than any other business sector- by attracting millions of visitors, special events and conventions. The CVB and its members influence thousands of decision-makers and millions of visitors to choose New Orleans through direct sales, marketing, public relations, branding and visitor services at our New Orleans headquarters and offices in Washington, D.C., New York, Chicago and four foreign countries. Consistently recognized as one of the top five CVBs in the country, the New Orleans CVB celebrated its 50th anniversary in 2010. For more information, please visit www.neworleanscvb.com.

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