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Upcoming Events

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BB King's Blues Club…

Jun 28 - 28, 2016
Join us at the BB King's Blues Club New Orleans for Jonte Mayon more

BB King's Blues Club…

Jun 28 - 28, 2016
Join us at the BB King's Blues Club New Orleans for BB King Allstars Band ft.… more

Carnival…

Jun 28 - 30, 2016
The artists behind Carnival are bringing an intimate indoor garden to Longue… more

Carousel Gardens…

Jun 28 - Jul 31, 2016
Now is a great time to buy your season pass. The season pass even gets you… more

David Hansen's Garden…

Jun 28, 2016
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

Hip Hop Ya Brass

Jun 28 - Aug 2, 2016
Hip Hop Brass FREE Summer Fitness Series presented in partnership with Move Ya… more

In Good Company…

Jun 28 - Jul 2, 2016
The House of Bernarda Alba was completed in 1936 while the Spanish Civil War… more

Maafa Art Exhibition

Jun 28 - Jul 1, 2016
Ashé Cultural Arts Center presents its first Maafa Exhibition, featuring… more

Maple Leaf Bar…

Jun 28 - Sep 27, 2016
Join us for live entertainment featuring the Grammy Award winning ReBirth Brass… more

Pub Quiz

Jun 28 - 28, 2016
Join us every Tuesday at the Irish House for Pub Quiz. Prizes for 1st, 2nd… more

Singer/Songerwriter…

Jun 28, 2016 - Jan 06, 2026
In The Voodoo Garden, All Ages. House of Blues New Orleans hosts a new weekly… more

BB King's Blues Club…

Jun 29 - 29, 2016
Join us at the BB King's Blues Club New Orleans for BB King Allstars Band ft.… more

Comedy Gold hosted by…

Jun 29, 2016 - Jan 07, 2026
In The Voodoo Garden, All Ages (content may not be appropriate for all ages).… more

Jazz Pilates with…

Jun 29 - Jul 27, 2016
Jazz Pilates continues at the Old U.S. Mint while the New Orleans Jazz National… more

Session IPA Tapping…

Jun 29 - 29, 2016
Gordon Biersch is hosting a tapping party to showcase our new beer on tap,… more

The Maison Presents -…

Jun 29, 2016 - Jul 26, 2017
The New Orleans Jazz Vipers play a free dinner show at The Maison every… more

The New Movement…

Jun 29 - Dec 28, 2016
Join us at the New Movement for Chris & Tami! Chris Trew and Tami Nelson… more

Wednesdays on the…

Jun 29 - Jul 6, 2016
Looking for some evening fun and excitement in New Orleans this summer?… more

BB King's Blues Club…

Jun 30 - 30, 2016
Join us at the BB King's Blues Club New Orleans for Jonte Mayon more

BB King's Blues Club…

Jun 30 - 30, 2016
Join us at the BB King's Blues Club New Orleans for BB King Allstars Band ft.… more

BB King's Blues Club…

Jun 28 - 28, 2016
Join us at the BB King's Blues Club New Orleans for Jonte Mayon more

New Orleans CVB Launches Text NOLA for ESSENCE Music Festival Visitors

FOR IMMEDIATE RELEASE
Media Contacts:
Jennifer Day or Jenn Lotz
New Orleans CVB
504-566-5019
jday@neworleanscvb.com jlotz@neworleanscvb.com  

Michael “Spike” Stevens
The MeNetwork
303-594-1819
spike@themenetwork.net

New Orleans Convention and Visitors Bureau (CVB) Launches Text NOLA for ESSENCE Music Festival Visitors
Thousands of ESSENCE visitors can text to receive deals from New Orleans restaurants, bars, tours, attractions and more

NEW ORLEANS—June 30, 2011—The New Orleans CVB, in partnership with Miles | Weaver and the MeNetwork, is launching Text NOLA, an innovative new mobile marketing product offering visitors, meeting attendees and locals a chance to grab city-wide deals just by sending a text message. This simple, powerful and customizable mobile platform will officially kick-off July 1-3 for the 2011 ESSENCE Music Festival when 400,000 attendees of this major event will be offered exclusive discounts by texting ESSENCE DEALS to 63638.

‘‘Research shows us that virtually every traveler uses a smart phone or mobile device before, during and after a trip,” said Stephen Perry, president and CEO of the New Orleans CVB. “This trend will continue to increase, so we have to reach the visitor in innovative ways, including in the palm of their hand. ESSENCE is one of our most important events, so we are pleased to offer this service and benefit to all visitors this weekend and beyond.”

New Orleans CVB members, including restaurants, attractions, music clubs, shops, galleries and tour companies, create their own deals for the Text NOLA program and have the option to edit them at any point in time. Through several communications pieces, the CVB is encouraging its members to log into their accounts to create a new deal or two specifically for ESSENCE guests when ESSENCE DEALS 63638 is messaged.

The Text NOLA program is an ON-DEMAND service, meaning deals are only delivered when the visitor or delegate requests them, and it is entirely free to the end-user. Standard text messaging rates apply. Visitors can search city-wide, year-round by texting NOLA DEALS to 63638 with an option to narrow a search to a specific neighborhood or category for more targeted discounts.

The New Orleans Convention & Visitors Bureau is a nationally accredited, 1,000-member destination marketing organization and the largest and most successful private economic development corporation in Louisiana. We create $5 billion in new capital each year- more than any other business sector- by attracting millions of visitors, special events and conventions. The CVB and its members influence thousands of decision-makers and millions of visitors to choose New Orleans through direct sales, marketing, public relations, branding and visitor services at our New Orleans headquarters and offices in Washington, D.C., New York, Chicago and four foreign countries. Consistently recognized as one of the top five CVBs in the country, the New Orleans CVB celebrated its 50th anniversary in 2010. For more information, please visit www.neworleanscvb.com.

With offices in Sarasota, Fla., and Denver, Colo., Miles|Weaver and Miles Media, partner with state divisions of tourism, convention & visitor bureaus and other organizations in the tourism industry to create custom online, mobile, email and print marketing solutions. Destinations in the U.S. and internationally have selected Miles’ integrated content marketing approach to deliver a real impact, create cost savings, generate revenue and effectively promote their destinations to visitors and travel professionals. Miles also offers services for hotels and resorts through its Miles360 division and publishes in-market visitor guides under the SEE Magazine division. For more information visit MilesMedia.com.

MeNetwork is a revolutionary mobile search and marketing platform that helps visitors and residents find the best dining, nightlife, shopping, and entertainment deals in 70 major U.S. cities. Users simply send a text message to MeNetwork, telling it where they are and what they're looking for, and the system returns relevant offers back to the requesting mobile phone within seconds. Looking for great seafood in New Orleans? Text NOLA SEAFOOD to 63638. Shopping in Denver? Text DENVER SHOPPING to 63638. Cocktails in San Francisco? Text SF HAPPY HOUR to 63638. It's easy, it's fast, and it's free. And best of all, it's an on-demand system that only returns offers on request, so there's no opting in and no spam. Ever.

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