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Upcoming Events

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EN MAS’: Carnival and…

May 27 - Jun 7, 2015
Curated by Claire Tancons, Krista Thompson, EN MAS': Carnival and Performance… more

Jim Roche: Cultural…

May 27 - Jul 12, 2015
Born in 1943, Jim Roche received a BA from Florida State University (1961)… more

Le Petit Theatre…

May 27 - 31, 2015
This classic Stephen Sondheim and George Furth musical traces the lives of… more

Lecture: “Finding…

May 27 - 27, 2015
Join us at the Historic New Orleans Collection for the Lecture: "Finding… more

Pub Quiz

May 27 - 27, 2015
Join us every Wednesday at the Irish House for Pub Quiz. more

Purchased Lives: New…

May 27 - Jul 18, 2015
The Historic New Orleans Collection's newest exhibition, "Purchased… more

Remembering Jeffrey…

May 27 - 27, 2015
Join Carol Bebelle, Ron Bechet, Stella Jones, Margaret Slade Kelly, Martin… more

Tennessee Williams:…

May 27 - 31, 2015
Tennessee Williams was one of the most admired playwrights of the 20th century.… more

The Maison Dupuy…

May 27 - 27, 2015
Join us at the Maison Dupuy for Sippin' in the Courtyard. The Maison Dupuy will… more

The Victory Belles…

May 27 - 27, 2015
Noted for their close harmonies and synchronized dance steps, the Andrews… more

YLC Wednesday at the…

May 27 - 27, 2015
The 12-week concert series takes place in downtown New Orleans at Lafayette… more

ETCHYNPÜFE Group Show…

May 28 - 31, 2015
The Foundation Gallery is excited to host ETCHYNPÜFE, a group show… more

Jazz in the Park…

May 28 - 28, 2015
Jazz in the Park returns for eight straight weeks this spring, running from… more

The Irish House…

May 28 - 28, 2015
Join us at the Irish House for Patrick Cooper. more

Yappy Hour in the…

May 28 - 28, 2015
Join us for  Yappy Hour in the Courtyard at Rare Form, to benefit the… more

The Irish House…

May 29 - 29, 2015
Join us at the Irish House for Patie O'Sullivan. more

My Leg, My Choice…

May 30 - 30, 2015
Lace up your sneakers for a good cause. Proceeds from the race will support… more

New Orleans Oyster…

May 30 - 31, 2015
You better not eat for days leading up to the 2015 New Orleans Oyster Festival.… more

NORDC Movies in the…

May 30 - 30, 2015
Join us for NORDC Movies in the Park screening of "Dolphin Tale… more

Saturday Farmers…

May 30 - Dec 26, 2015
We are excited to announce the Saturday Farmers Market at the French Market!… more

EN MAS’: Carnival and…

May 27 - Jun 7, 2015
Curated by Claire Tancons, Krista Thompson, EN MAS': Carnival and Performance… more

New Orleans CVB Launches Summer Campaign “Be a Tourist in Your Own Hometown”

FOR IMMEDIATE RELEASE
Media Contacts:
Jennifer Day                                               Jenn Lotz
504-566-5050/773-909-2514 cell               504-566-5019
jday@neworleanscvb.com                        jlotz@neworleanscvb.com

New Orleans CVB Launches Summer Campaign “Be a Tourist in Your Own Hometown”
Summer campaign filled with specials and prizes including a $1,000 “staycation” package

NEW ORLEANSJuly 29, 2011 – The New Orleans Convention & Visitors Bureau (CVB) announces the launch of this year’s “Be a Tourist in Your Own Hometown” campaign. The campaign will run August 1-September 30, 2011. The program’s mission is to encourage New Orleanians to enjoy all of the hospitality offerings that make our city one of the most popular travel destinations in the world. “Be a Tourist in Your Own Hometown” collects and promotes summer specials on meals, attractions, hotels and more. For coupons and program details, visit www.touristathome.com.

“Sometimes as locals we find ourselves in a predictable cycle when it comes to the bars, clubs and restaurants we choose to visit,” remarked Stephen Perry, President and CEO of the New Orleans CVB. “We forget to venture outside of our usual favorites and Be a Tourist specials are the perfect inspiration to break routine. New Orleans has been racking up awards and accolades. Recently we were voted Best Large City for a Weekend Getaway by AAA South Magazine readers and the city was ranked sixth on the Travel + Leisure World’s Best Awards for cities in the U.S. and Canada—so we are encouraging locals to get out and experience our award-winning city during this off-peak season.”

This year’s campaign features a strong social media presence on Facebook and the two-month-long program will be filled with give aways from meal gift certificates to a grand-prize “staycation” package valued at $1,000. Simply “like” the CVB’s Facebook page www.facebook.com/neworleanscvb and automatically enter to win.

The Be a Tourist campaign coincides with the COOLinary promotion which offers special two and three-course lunch menus for $20 or less and three-course dinner menus for $35 or less, August 1-31, 2011, at more than 40 of the city’s top restaurants. For more information visit: www.coolinaryneworleans.com.

In addition to highlighting summer specials for locals to enjoy, these promotions work to support our business community as we enter our off-peak visitation season. Tourism is New Orleans’ most powerful economic engine. More than 8 million individuals visited the city last year creating $5.3 billion in economic impact. Tourism generates critical funding for schools, streetcars and city services as well as the New Orleans Saints, Hornets, Morial Convention Center and Louisiana Superdome. Without the revenue from hospitality, every family in Louisiana would pay $516 more in taxes each year. 70,000 New Orleanians from across the city are employed in hospitality.

The New Orleans Convention & Visitors Bureau is a nationally accredited, 1,000-member destination marketing organization and the largest and most successful private economic development corporation in Louisiana. We create $5 billion in new capital each year— more than any other business sector— by attracting millions of visitors, special events and conventions. The CVB and its members influence thousands of decision-makers and millions of visitors to choose New Orleans through direct sales, marketing, public relations, branding and visitor services at our New Orleans headquarters and offices in Washington, D.C., New York, Chicago and four foreign countries. For more information, please visit www.neworleanscvb.com.

* High Res Be a Tourist in Your Own Hometown creative logo available upon request

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