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Upcoming Events

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“A Building With A…

Sep 28 - 30, 2016
In 1974, roughly two years before the founding of the CAC, the artist Gordon… more

Comedy Gold hosted by…

Sep 28, 2016 - Jan 07, 2026
In The Voodoo Garden, All Ages (content may not be appropriate for all ages).… more

COMMON PRAXIS WITH DJ…

Sep 28 - 28, 2016
The #AwayTeam hosts Happy Hour every last Wednesday of the month in the Lobby… more

David Hansen's Garden…

Sep 28, 2016
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

Dean's List

Sep 28 - Dec 28, 2016
Dean's List is a variety show of a most unusual kind. This show blends improv,… more

End of the Rainbow…

Sep 28 - 29, 2016
Come join for the exhibition of  End of the Rainbow, which is an extension… more

First Annual…

Sep 28 - Oct 4, 2016
Come out and learn the role the Black Panther Party played in the recovery of… more

Happy's Running Club…

Sep 28 - Dec 28, 2016
Join us every Wednesday  for a  fun 5k or close at the Happy's Irish… more

Historic New Orleans…

Sep 28, 2016 - Apr 09, 2017
The Historic New Orleans Collection is gearing up for an exciting new… more

Ogden Museum of…

Sep 28 - 28, 2016
Be a key member of the Ogden Museum team by serving as a Docent! An Ogden… more

OneBeat Music Fellows…

Sep 28 - 28, 2016
Join OneBeat musicians for an evening of astonishingly eclectic original music… more

ONEBEAT X SONO MUSIC…

Sep 28 - 28, 2016
Co-presented and co-curated with the Sound Observatory New Orleans (SONO),… more

Opening Reception -…

Sep 28 - 28, 2016
Join us for the opening reception at The Historic New Orleans Collection for… more

Opera on Tap

Sep 28 - 28, 2016
Now in its 10th season, Opera on Tap - New Orleans is attracting people from… more

Pippin

Sep 28 - Oct 2, 2016
In the carnival circus of Charlemagne’s crusades, the young prince Pippin… more

The Maison Presents -…

Sep 28, 2016 - Jul 26, 2017
The New Orleans Jazz Vipers play a free dinner show at The Maison every… more

The New Movement…

Sep 28 - Dec 28, 2016
Join us at the New Movement for Chris & Tami! Chris Trew and Tami Nelson… more

Creole Italian…

Sep 29 - Oct 27, 2016
The Southern Food and Beverage Museum is pleased to announce its latest edition… more

Food Hop + Shop…

Sep 29 - 29, 2016
Spice up your Friday lunch hour in the heart of the CBD with Food Hop + Shop. … more

Heart of the House

Sep 29, 2016 - Jan 08, 2026
In The Voodoo Garden, All Ages. Heart of the House puts the spotlight on House… more

“A Building With A…

Sep 28 - 30, 2016
In 1974, roughly two years before the founding of the CAC, the artist Gordon… more

Tales of the Cocktail® Hits Record Numbers in 2011

FOR IMMEDIATE RELEASE
Media Contact:
info@TalesoftheCocktail.com

 

Tales of the Cocktail® Hits Record Numbers in 2011
The 9th annual Tales of the Cocktail® set record highs for attendees, hotel nights
and the economic impact on New Orleans.

 

New Orleans, LA - September 28, 2011 - Tales of the Cocktail®, the internationally acclaimed festival of cocktails, cuisine and culture held its 9th annual event in New Orleans, July 20-24, 2011. With more than 21,000 attendees, up 16% from last year, the 2011 festival turned out to be the biggest yet. Even more impressive than the number of attendees is the enormous economic impact Tales of the Cocktail® has on the city of New Orleans. During the five-day festival,  $12.7 million was spent by the Tales of the Cocktail® attendees (increase of $1.4 million from 2010) with the city and state collecting $885,000 in tax revenue.

"The cocktail lovers who join us every year make the festival what it is," said Paul Tuennerman, Chief Business Officer for Tales of the Cocktail®. "The fact that we keep seeing growth year after year is an indication of the growing interest and excitement for cocktails around the world."

The 21,764 attendees booked a total of 15,748 hotel nights among our 14 hotel partners' properties, an increase of 1734 hotel nights from 2010. California, Texas, New York, Louisiana and Florida were the most represented states, while Canada, Russia, United Kingdom, Australia and Finland had the most international attendees.

During the five-day celebration of the cocktail industry, Tales of the Cocktail® hosted 207 spirited events, including 25 Spirited Dinner® locations, 54 educational seminars, 63 tasting rooms and 3 spirited luncheons. None of these events would have been possible without the hard work of the Tales of the Cocktail® team made up of 82 volunteers, 57 cocktail apprentices, 8 juicers, 55 part-time staffers, 23 interns, and 5 full-time staffers.

As always, the proceeds from Tales of the Cocktail® benefit the New Orleans Culinary and Cultural Preservation Society (NOCCPS), a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. The increased attendance will allow the NOCCPS to continue and expand programs like it's Cocktail Apprentice Scholarship Fund and the new Apprentice Aid Medical Fund.

About Tales of the Cocktail®
Tales of the Cocktail® is the world's premier cocktail festival, bringing together the most respected minds on mixology for five days of cocktails, cuisine and culture. Held annually in New Orleans, this international event has something for cocktail professionals and enthusiasts alike with a spirited schedule of seminars, dinners, competitions and tasting rooms where brands showcase their latest products. Tales of the Cocktail® returns in 2012 for a historic milestone-its 10th Anniversary of rocking the cocktail world. Join the celebration July 25-29, 2012 and see how Tales of the Cocktail® only gets better with age.

 

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society (NOCCPS) is a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. Since it's founding in 2006 the NOCCPS has supported members of the hospitality industry through programs like the new Apprentice Aid Fund, providing financial assistance to former apprentices in times of medical need, the Cocktail Apprentice Scholarship Program and the Flo Woodward Memorial Scholarship as well as the production of events like Tales of the Cocktail®.

 

For more information on Tales of the Cocktail®, visit TalesoftheCocktail.com