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Upcoming Events

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"Prospect.3: Notes…

Nov 20, 2014 - Jan 25, 2015
Prospect New Orleans, the International Contemporary Art Biennial,  will… more

Andrew Jackson: Hero…

Nov 20, 2014 - Mar 29, 2015
THNOC's exhibition tracks Jackson's rise from humble beginnings to immortality… more

Boesman and Lena

Nov 20 - 23, 2014
American Theatre Project of New Orleans returns to Ashé Cultural Arts… more

Frankie Ballard…

Nov 20 - 20, 2014
Frankie Ballard is country music singer and songwriter who has recently… more

French Market's…

Nov 20 - 20, 2014
Join us for the The French Market's Annual Tree lighting at Washington… more

Le Petit Theatre…

Nov 20 - 23, 2014
This swashbuckling prequel to Peter Pan will have you and your family hooked… more

Mistletoe Marketplace…

Nov 20 - 23, 2014
Kickoff Mistletoe Marketplace in the French Quarter at 4 p.m. on Thursday,… more

Rivertown Theaters…

Nov 20 - 20, 2014
Rivertown Theaters for the Performing Arts is proud to present the Tony… more

Smoothie King Center…

Nov 20 - 23, 2014
Deep within a forest, at the summit of a volcano, exists an extraordinary world… more

Symphony Chorus of…

Nov 20 - 20, 2014
Join us for the Symphony Chorus of New Orleans Cathedral Concert. more

Thanksgiving at The…

Nov 20 - 20, 2014
Enjoy brunch in The Blue Room for Thanksgiving. Dinner is a four-course menu… more

THE GUANTÁNAMO PUBLIC…

Nov 20 - 26, 2014
This traveling exhibit examines the history of the U.S. naval base in… more

The Mysterious…

Nov 20 - 23, 2014
You are invited to the Mysterious Wisterias Plantation for an evening of music… more

The New Orleans…

Nov 20 - 23, 2014
The New Orleans Fringe has become known for its offbeat and sometimes crazy… more

The twelfth Les…

Nov 20 - 20, 2014
The Historic New Orleans Collection joins the international music community to… more

The Victory Belles…

Nov 20, 2014 - Jun 24, 2015
Noted for their close harmonies and synchronized dance steps, the Andrews… more

Thursdays at Twilight…

Nov 20 - 20, 2014
You can't say Benny, "Aint Dere No More", cause he will be right here… more

Thursdays at Twilight…

Nov 20 - 20, 2014
The weekly Thursdays at Twilight series showcases some of the finest musicians… more

Workplace Wellness…

Nov 20 - 20, 2014
Join us for our monthly Workplace Wellness Luncheon. Each month we bring in… more

"Mysterious…

Nov 21 - 21, 2014
You are invited to the Mysterious Wisterias Plantation for an evening of music… more

"Prospect.3: Notes…

Nov 20, 2014 - Jan 25, 2015
Prospect New Orleans, the International Contemporary Art Biennial,  will… more

Tales of the Cocktail® Hits Record Numbers in 2011

FOR IMMEDIATE RELEASE
Media Contact:
info@TalesoftheCocktail.com

 

Tales of the Cocktail® Hits Record Numbers in 2011
The 9th annual Tales of the Cocktail® set record highs for attendees, hotel nights
and the economic impact on New Orleans.

 

New Orleans, LA - September 28, 2011 - Tales of the Cocktail®, the internationally acclaimed festival of cocktails, cuisine and culture held its 9th annual event in New Orleans, July 20-24, 2011. With more than 21,000 attendees, up 16% from last year, the 2011 festival turned out to be the biggest yet. Even more impressive than the number of attendees is the enormous economic impact Tales of the Cocktail® has on the city of New Orleans. During the five-day festival,  $12.7 million was spent by the Tales of the Cocktail® attendees (increase of $1.4 million from 2010) with the city and state collecting $885,000 in tax revenue.

"The cocktail lovers who join us every year make the festival what it is," said Paul Tuennerman, Chief Business Officer for Tales of the Cocktail®. "The fact that we keep seeing growth year after year is an indication of the growing interest and excitement for cocktails around the world."

The 21,764 attendees booked a total of 15,748 hotel nights among our 14 hotel partners' properties, an increase of 1734 hotel nights from 2010. California, Texas, New York, Louisiana and Florida were the most represented states, while Canada, Russia, United Kingdom, Australia and Finland had the most international attendees.

During the five-day celebration of the cocktail industry, Tales of the Cocktail® hosted 207 spirited events, including 25 Spirited Dinner® locations, 54 educational seminars, 63 tasting rooms and 3 spirited luncheons. None of these events would have been possible without the hard work of the Tales of the Cocktail® team made up of 82 volunteers, 57 cocktail apprentices, 8 juicers, 55 part-time staffers, 23 interns, and 5 full-time staffers.

As always, the proceeds from Tales of the Cocktail® benefit the New Orleans Culinary and Cultural Preservation Society (NOCCPS), a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. The increased attendance will allow the NOCCPS to continue and expand programs like it's Cocktail Apprentice Scholarship Fund and the new Apprentice Aid Medical Fund.

About Tales of the Cocktail®
Tales of the Cocktail® is the world's premier cocktail festival, bringing together the most respected minds on mixology for five days of cocktails, cuisine and culture. Held annually in New Orleans, this international event has something for cocktail professionals and enthusiasts alike with a spirited schedule of seminars, dinners, competitions and tasting rooms where brands showcase their latest products. Tales of the Cocktail® returns in 2012 for a historic milestone-its 10th Anniversary of rocking the cocktail world. Join the celebration July 25-29, 2012 and see how Tales of the Cocktail® only gets better with age.

 

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society (NOCCPS) is a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. Since it's founding in 2006 the NOCCPS has supported members of the hospitality industry through programs like the new Apprentice Aid Fund, providing financial assistance to former apprentices in times of medical need, the Cocktail Apprentice Scholarship Program and the Flo Woodward Memorial Scholarship as well as the production of events like Tales of the Cocktail®.

 

For more information on Tales of the Cocktail®, visit TalesoftheCocktail.com