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Upcoming Events

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BB King's Blues Club…

Jun 29 - 29, 2016
Join us at the BB King's Blues Club New Orleans for BB King Allstars Band ft.… more

Carnival…

Jun 29 - 30, 2016
The artists behind Carnival are bringing an intimate indoor garden to Longue… more

Carousel Gardens…

Jun 29 - Jul 31, 2016
Now is a great time to buy your season pass. The season pass even gets you… more

Comedy Gold hosted by…

Jun 29, 2016 - Jan 07, 2026
In The Voodoo Garden, All Ages (content may not be appropriate for all ages).… more

David Hansen's Garden…

Jun 29, 2016
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

In Good Company…

Jun 29 - Jul 2, 2016
The House of Bernarda Alba was completed in 1936 while the Spanish Civil War… more

Jazz Pilates with…

Jun 29 - Jul 27, 2016
Jazz Pilates continues at the Old U.S. Mint while the New Orleans Jazz National… more

Maafa Art Exhibition

Jun 29 - Jul 1, 2016
Ashé Cultural Arts Center presents its first Maafa Exhibition, featuring… more

Photo Exhibition -…

Jun 29 - Jul 30, 2016
Join us for the Photo Exhibition - "MAAFA: The Past We Inherit; the Future… more

Session IPA Tapping…

Jun 29 - 29, 2016
Gordon Biersch is hosting a tapping party to showcase our new beer on tap,… more

The Maison Presents -…

Jun 29, 2016 - Jul 26, 2017
The New Orleans Jazz Vipers play a free dinner show at The Maison every… more

The New Movement…

Jun 29 - Dec 28, 2016
Join us at the New Movement for Chris & Tami! Chris Trew and Tami Nelson… more

Wednesdays on the…

Jun 29 - Jul 6, 2016
Looking for some evening fun and excitement in New Orleans this summer?… more

BB King's Blues Club…

Jun 30 - 30, 2016
Join us at the BB King's Blues Club New Orleans for Jonte Mayon more

BB King's Blues Club…

Jun 30 - 30, 2016
Join us at the BB King's Blues Club New Orleans for BB King Allstars Band ft.… more

Collective Impact…

Jun 30 - 30, 2016
Play Like a Girl has joined forces with Laureus Sport for Good Foundation to… more

Eat.Mix.Inspire.…

Jun 30 - 30, 2016
Spiritual Homies & McDowell Branding Group LLC. unite for their first… more

Heart of the House

Jun 30, 2016 - Jan 08, 2026
In The Voodoo Garden, All Ages. Heart of the House puts the spotlight on House… more

Let's Move! Active…

Jun 30 - 30, 2016
Want to be a more powerful champion for physical activity and physical… more

The Two Gentlemen of…

Jun 30 - Jul 2, 2016
Young love doesn’t always end in tragedy. Shakespeare’s romantic… more

BB King's Blues Club…

Jun 29 - 29, 2016
Join us at the BB King's Blues Club New Orleans for BB King Allstars Band ft.… more

Tales of the Cocktail® Hits Record Numbers in 2011

FOR IMMEDIATE RELEASE
Media Contact:
info@TalesoftheCocktail.com

 

Tales of the Cocktail® Hits Record Numbers in 2011
The 9th annual Tales of the Cocktail® set record highs for attendees, hotel nights
and the economic impact on New Orleans.

 

New Orleans, LA - September 28, 2011 - Tales of the Cocktail®, the internationally acclaimed festival of cocktails, cuisine and culture held its 9th annual event in New Orleans, July 20-24, 2011. With more than 21,000 attendees, up 16% from last year, the 2011 festival turned out to be the biggest yet. Even more impressive than the number of attendees is the enormous economic impact Tales of the Cocktail® has on the city of New Orleans. During the five-day festival,  $12.7 million was spent by the Tales of the Cocktail® attendees (increase of $1.4 million from 2010) with the city and state collecting $885,000 in tax revenue.

"The cocktail lovers who join us every year make the festival what it is," said Paul Tuennerman, Chief Business Officer for Tales of the Cocktail®. "The fact that we keep seeing growth year after year is an indication of the growing interest and excitement for cocktails around the world."

The 21,764 attendees booked a total of 15,748 hotel nights among our 14 hotel partners' properties, an increase of 1734 hotel nights from 2010. California, Texas, New York, Louisiana and Florida were the most represented states, while Canada, Russia, United Kingdom, Australia and Finland had the most international attendees.

During the five-day celebration of the cocktail industry, Tales of the Cocktail® hosted 207 spirited events, including 25 Spirited Dinner® locations, 54 educational seminars, 63 tasting rooms and 3 spirited luncheons. None of these events would have been possible without the hard work of the Tales of the Cocktail® team made up of 82 volunteers, 57 cocktail apprentices, 8 juicers, 55 part-time staffers, 23 interns, and 5 full-time staffers.

As always, the proceeds from Tales of the Cocktail® benefit the New Orleans Culinary and Cultural Preservation Society (NOCCPS), a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. The increased attendance will allow the NOCCPS to continue and expand programs like it's Cocktail Apprentice Scholarship Fund and the new Apprentice Aid Medical Fund.

About Tales of the Cocktail®
Tales of the Cocktail® is the world's premier cocktail festival, bringing together the most respected minds on mixology for five days of cocktails, cuisine and culture. Held annually in New Orleans, this international event has something for cocktail professionals and enthusiasts alike with a spirited schedule of seminars, dinners, competitions and tasting rooms where brands showcase their latest products. Tales of the Cocktail® returns in 2012 for a historic milestone-its 10th Anniversary of rocking the cocktail world. Join the celebration July 25-29, 2012 and see how Tales of the Cocktail® only gets better with age.

 

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society (NOCCPS) is a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. Since it's founding in 2006 the NOCCPS has supported members of the hospitality industry through programs like the new Apprentice Aid Fund, providing financial assistance to former apprentices in times of medical need, the Cocktail Apprentice Scholarship Program and the Flo Woodward Memorial Scholarship as well as the production of events like Tales of the Cocktail®.

 

For more information on Tales of the Cocktail®, visit TalesoftheCocktail.com