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Upcoming Events

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"Mysterious…

Nov 1 - 1, 2014
You are invited to the Mysterious Wisterias Plantation for an evening of music… more

"Prospect.3: Notes…

Nov 01, 2014 - Jan 25, 2015
Prospect New Orleans, the International Contemporary Art Biennial,  will… more

"The Buccaneer" …

Nov 1 - 1, 2014
The 1938 cinematic masterpiece about the Battle of New Orleans. more

Andrew Jackson: Hero…

Nov 01, 2014 - Mar 29, 2015
THNOC's exhibition tracks Jackson's rise from humble beginnings to immortality… more

Girl Scout Daisies:…

Nov 1 - 1, 2014
Come visit the Discovery Garden for a day of exploration, learning, friendship,… more

Greater Baton Rouge…

Nov 1 - 2, 2014
Carnival rides, food, music, kids' activities, animal shows, games, exhibits. more

JPAS Presents Waiting…

Nov 1 - 2, 2014
JPAS presents the hit musical comedy all about working in the service industry,… more

Kalin and Myles-Chase…

Nov 1 - 1, 2014
You would never know from watching them perform that Kalin and Myles only met… more

Lakefront Classic…

Nov 1 - 1, 2014

New Orleans Halloween…

Nov 1 - 1, 2014
If you thought that the only time of the year for great entertainment in New… more

Opening Pathways to…

Nov 1 - 1, 2014
Opening Pathways to Democracy, hosted by actor Ameer Baraka, is a multimedia… more

Pan American Life…

Nov 1 - 1, 2014
Get in the spirit of El Dia de los Muertos - The Day of the Dead - with this… more

Sacred to the Memory…

Nov 1 - 17, 2014
Showcasing both the historic Hermann-Grima House museum and St. Louis Cemetery… more

Southern Rep presents…

Nov 1 - 2, 2014
In a remote cabin deep in the woods, an old crone spins a spellbinding tale… more

Strike for STEM

Nov 1 - 1, 2014
Core Element's Strike for STEM 2014 is a 70's theme bowling challenge with live… more

The End is Near: The…

Nov 1 - 1, 2014
The House of Shock Haunted House and Halloween Festival launches its final… more

The Mysterious…

Nov 1 - 23, 2014
You are invited to the Mysterious Wisterias Plantation for an evening of music… more

The New Orleans…

Nov 1 - 1, 2014
Gather with the Witches of New Orleans to kick off the dark half of the year… more

The Victory Belles…

Nov 1 - 19, 2014
Noted for their close harmonies and synchronized dance steps, the Andrews… more

The Victory Belles…

Nov 01, 2014 - Jun 24, 2015
Noted for their close harmonies and synchronized dance steps, the Andrews… more

"Mysterious…

Nov 1 - 1, 2014
You are invited to the Mysterious Wisterias Plantation for an evening of music… more

New Orleans CVB Launches 2012 Be a Tourist in Your Own Hometown and COOLinary Summer Campaigns

FOR IMMEDIATE RELEASE
Media Contacts:

Jenn Lotz or Kelly Schulz
504-566-5019
jlotz@neworleanscvb.com/kschulz@neworleanscvb.com

New Orleans CVB Launches 2012 Be a Tourist in Your Own Hometown and COOLinary Summer Campaigns
Instagram Contest encourages New Orleanians to share what they love about NOLA for a chance to win staycation prizes

NEW ORLEANS - August 3, 2012 - The New Orleans Convention & Visitors Bureau (CVB) is asking New Orleanians to support the local economy through their 2012 Be a Tourist in Your Own Hometown and COOLinary New Orleans campaigns. Despite the city's high number of visitors thus far in 2012, the tourism industry experiences a slight drop in August and September, which means local businesses rely more on fellow locals to support New Orleans' economy. Through the Be a Tourist and COOLinary campaigns, New Orleanians are encouraged to enjoy the hospitality offerings that make our city one of the most popular travel destinations in the world all while supporting their city.

"New Orleans is a city that is consistently recognized nationally and internationally as a great place to visit, but often times as locals, we forget how unique and culturally-significant our hometown is," said Stephen Perry, President and CEO of the New Orleans CVB. "We are a city that is built on hospitality and tourism, and locals contribute greatly to New Orleans' economy. Be a Tourist in Your Own Hometown offers New Orleanians a chance to change pace, enjoy the sights, sounds and tastes of New Orleans all while supporting the local economy in August and September."

Be a Tourist in Your Own Hometown (August 1-September 30) collects and promotes summer specials on meals, attractions, hotels and more through http://www.touristathome.com/. This year's campaign features a strong social media presence on Instagram and Facebook. Each week, followers will be presented with a theme and are encouraged to submit a photo on Instagram using the hashtag #BeATouristNOLA, entering them for a chance to win a mini-staycation pertaining to the weekly theme. Winners will be chosen on Mondays, with a grand prize staycation winner selected October 9, based on Facebook fan votes. Further details on the contest can be found at www.touristathome.com/instagram-contest.

The Be a Tourist in Your Own Hometown campaign also coincides with the COOLinary restaurant promotion which offers special two and three-course lunch menus for $20 or less and three-course dinner menus for $35 or less, August 1-31, 2012, at 60 of the city's top restaurants. For more information visit: www.coolinaryneworleans.com.

In addition to highlighting summer specials for locals to enjoy, these promotions work to support our business community as we enter our off-peak visitation season. Tourism is New Orleans' most powerful economic engine. More than 8.75 million individuals visited the city last year creating $5.47 billion in economic impact. Tourism generates critical funding for schools, streetcars and city services as well as the New Orleans Saints, Hornets, Ernest N. Morial Convention Center and Mercedes-Benz Superdome, and employs 74,000 New Orleanians. Without the revenue from hospitality, every family in Louisiana would pay $516 more in taxes each year.

The New Orleans Convention & Visitors Bureau is a nationally accredited, 1,100-member destination marketing organization and the largest and most successful private economic development corporation in Louisiana. The CVB and its members influence thousands of decision-makers and millions of visitors to choose New Orleans through direct sales, marketing, public relations, branding and visitor services at our New Orleans headquarters and offices in Washington, D.C., New York, Chicago, Phoenix and four foreign countries. Consistently recognized as one of the top five CVBs in the country, the New Orleans CVB celebrated its 52nd anniversary in 2012. For more information, please visit http://www.neworleanscvb.com/.

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