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Upcoming Events

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17th Annual Martin…

Mar 2 - 7, 2015
Join us for the 17th Annual Martin Luther King, Jr. Commemorative Art… more

Andrew Jackson: Hero…

Mar 2 - 29, 2015
THNOC's exhibition tracks Jackson's rise from humble beginnings to immortality… more

Artist Spotlight…

Mar 2 - 31, 2015
New Orleans-based woodturning artist Tom Dunne will be the featured artist in… more

Ashe Cultural Arts…

Mar 2 - 2, 2015
Auditions are being held for Eve Ensler's internationally renowned play, The… more

Edgar Degas: The…

Mar 2 - May 24, 2015
Featuring drawings, prints, sculpture, and photographs, all from a single… more

Jim Roche: Cultural…

Mar 2 - Jul 12, 2015
Born in 1943, Jim Roche received a BA from Florida State University (1961)… more

Longue House and…

Mar 2 - 2, 2015
Registration is now open to nonmembers for Longue Vue's Summer ‘Scapes… more

Preservation Jazz…

Mar 2 - 2, 2015
Live New Orleans Jazz Nightly! more

Tennessee Williams:…

Mar 2 - May 31, 2015
Tennessee Williams was one of the most admired playwrights of the 20th century.… more

The New Orleans…

Mar 2 - Nov 18, 2015
Marvel Universe LIVE! will captivate audiences with an authentic and original… more

The Joy Theater…

Mar 3 - 3, 2015
Much like acts like The Smiths or Joy Division before them, Above & Beyond… more

Jazz Pilates with…

Mar 4 - 25, 2015
The French Market and The New Orleans Jazz National Historical Park are proud… more

Mark Steinmetz: South

Mar 4 - May 10, 2015
Mark Steinmetz lives and works in Athens, Georgia. His work transcends the… more

Ogden After Hours…

Mar 5 - 5, 2015
Join us for Ogden After Hours for Colin Lake. more

The Columns Hotel…

Mar 5 - 26, 2015
The Historical Columns Hotel with its "sophiscicated atmosphere" and… more

Yappy Hour at The…

Mar 5 - 5, 2015
Yappy Hour at the The Velvet Cactus - 5:30 PM - 7:30 PM (Sorry, no dogs… more

Friends of the…

Mar 6 - 6, 2015
Local jazz band, the Panorama Jazz Band, will bookend the final concert of… more

International…

Mar 6 - 7, 2015
Now in its seventh year, the New Orleans International Children's Film… more

Jefferson Arts…

Mar 6 - 15, 2015
Mrs. Stancliffe's Rose Cottage Bed & Breakfast has been successful for many… more

Lauren Sturm - Bayou…

Mar 6 - 6, 2015
Performs solo acoustic piano. more

17th Annual Martin…

Mar 2 - 7, 2015
Join us for the 17th Annual Martin Luther King, Jr. Commemorative Art… more

New Orleans CVB Launches 2012 Be a Tourist in Your Own Hometown and COOLinary Summer Campaigns

FOR IMMEDIATE RELEASE
Media Contacts:

Jenn Lotz or Kelly Schulz
504-566-5019
jlotz@neworleanscvb.com/kschulz@neworleanscvb.com

New Orleans CVB Launches 2012 Be a Tourist in Your Own Hometown and COOLinary Summer Campaigns
Instagram Contest encourages New Orleanians to share what they love about NOLA for a chance to win staycation prizes

NEW ORLEANS - August 3, 2012 - The New Orleans Convention & Visitors Bureau (CVB) is asking New Orleanians to support the local economy through their 2012 Be a Tourist in Your Own Hometown and COOLinary New Orleans campaigns. Despite the city's high number of visitors thus far in 2012, the tourism industry experiences a slight drop in August and September, which means local businesses rely more on fellow locals to support New Orleans' economy. Through the Be a Tourist and COOLinary campaigns, New Orleanians are encouraged to enjoy the hospitality offerings that make our city one of the most popular travel destinations in the world all while supporting their city.

"New Orleans is a city that is consistently recognized nationally and internationally as a great place to visit, but often times as locals, we forget how unique and culturally-significant our hometown is," said Stephen Perry, President and CEO of the New Orleans CVB. "We are a city that is built on hospitality and tourism, and locals contribute greatly to New Orleans' economy. Be a Tourist in Your Own Hometown offers New Orleanians a chance to change pace, enjoy the sights, sounds and tastes of New Orleans all while supporting the local economy in August and September."

Be a Tourist in Your Own Hometown (August 1-September 30) collects and promotes summer specials on meals, attractions, hotels and more through http://www.touristathome.com/. This year's campaign features a strong social media presence on Instagram and Facebook. Each week, followers will be presented with a theme and are encouraged to submit a photo on Instagram using the hashtag #BeATouristNOLA, entering them for a chance to win a mini-staycation pertaining to the weekly theme. Winners will be chosen on Mondays, with a grand prize staycation winner selected October 9, based on Facebook fan votes. Further details on the contest can be found at www.touristathome.com/instagram-contest.

The Be a Tourist in Your Own Hometown campaign also coincides with the COOLinary restaurant promotion which offers special two and three-course lunch menus for $20 or less and three-course dinner menus for $35 or less, August 1-31, 2012, at 60 of the city's top restaurants. For more information visit: www.coolinaryneworleans.com.

In addition to highlighting summer specials for locals to enjoy, these promotions work to support our business community as we enter our off-peak visitation season. Tourism is New Orleans' most powerful economic engine. More than 8.75 million individuals visited the city last year creating $5.47 billion in economic impact. Tourism generates critical funding for schools, streetcars and city services as well as the New Orleans Saints, Hornets, Ernest N. Morial Convention Center and Mercedes-Benz Superdome, and employs 74,000 New Orleanians. Without the revenue from hospitality, every family in Louisiana would pay $516 more in taxes each year.

The New Orleans Convention & Visitors Bureau is a nationally accredited, 1,100-member destination marketing organization and the largest and most successful private economic development corporation in Louisiana. The CVB and its members influence thousands of decision-makers and millions of visitors to choose New Orleans through direct sales, marketing, public relations, branding and visitor services at our New Orleans headquarters and offices in Washington, D.C., New York, Chicago, Phoenix and four foreign countries. Consistently recognized as one of the top five CVBs in the country, the New Orleans CVB celebrated its 52nd anniversary in 2012. For more information, please visit http://www.neworleanscvb.com/.

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