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"Organ & Labyrinth"-…

Jun 27 - 27, 2017
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“Giants of Jazz: Art…

Jun 27 - Dec 17, 2017
This spring, art and music converge as The Historic New Orleans Collection… more

Beyond the Canvas:…

Jun 27 - Jul 9, 2017
Spanning several generations, five Puerto Rico-based artists Zilia… more

Cafe B Tiki Summer…

Jun 27 - 27, 2017
Join us at Cafe B  for a 5 courseTiki summer dinner with cocktails! more

David Hansen's Garden…

Jun 27, 2017
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

David Hansen's Garden…

Jun 27 - Dec 29, 2017
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

New Orleans Museum of…

Jun 27 - Oct 8, 2017
Jim Steg (American, 1922 -2001) was the most influential printmaker to be based… more

New Orleans Museum of…

Jun 27 - Oct 1, 2017
In celebration of beloved chef, civil rights activist, and art collector Leah… more

New Orleans Museum of…

Jun 27 - Sep 3, 2017
Pride of Place: The Making of Contemporary Art in New Orleans showcases… more

New Orleans Museum of…

Jun 27 - Oct 8, 2017
Paintings from throughout Scully's career are presented with a selection of… more

Newcomb Art Museum -…

Jun 27 - Jul 9, 2017
Spanning several generations, five Puerto Rico-based artists Zilia… more

Rivertown Theaters…

Jun 27 - 30, 2017
Join us for a delightful children's production this summer with the popular… more

Singer/Songerwriter…

Jun 27, 2017 - Jan 06, 2026
In The Voodoo Garden, All Ages. House of Blues New Orleans hosts a new weekly… more

Storyville: Madams…

Jun 27 - Dec 9, 2017
Storyville: Madams and Music revives the sights and sounds of New Orleans's… more

The Historic New…

Jun 27 - Oct 21, 2017
The Historic New Orleans Collection's Laura Simon Nelson Galleries for… more

Trinity Kicks Off…

Jun 27 - Sep 3, 2017
To help beath the New Orleans' heat, Trinity is introducing new daily Happy… more

Chicken on the Bone…

Jun 28 - Dec 6, 2017
Want to enjoy some nightlife? No trip to New Orleans is complete if you have… more

Comedy Gold hosted by…

Jun 28, 2017 - Jan 07, 2026
In The Voodoo Garden, All Ages (content may not be appropriate for all ages).… more

Gordon Biersch…

Jun 28, 2017 - Feb 27, 2019
Come enjoy the  monthly Brewer's dinner where the Chef and Head Brewmaster… more

Royal Sonesta Hotel…

Jun 28 - 28, 2017
Join us every Wednesday  at the Royal Sonesta for the… more

"Organ & Labyrinth"-…

Jun 27 - 27, 2017
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New Orleans CVB Launches 2012 Be a Tourist in Your Own Hometown and COOLinary Summer Campaigns

FOR IMMEDIATE RELEASE
Media Contacts:

Jenn Lotz or Kelly Schulz
504-566-5019
jlotz@neworleanscvb.com/kschulz@neworleanscvb.com

New Orleans CVB Launches 2012 Be a Tourist in Your Own Hometown and COOLinary Summer Campaigns
Instagram Contest encourages New Orleanians to share what they love about NOLA for a chance to win staycation prizes

NEW ORLEANS - August 3, 2012 - The New Orleans Convention & Visitors Bureau (CVB) is asking New Orleanians to support the local economy through their 2012 Be a Tourist in Your Own Hometown and COOLinary New Orleans campaigns. Despite the city's high number of visitors thus far in 2012, the tourism industry experiences a slight drop in August and September, which means local businesses rely more on fellow locals to support New Orleans' economy. Through the Be a Tourist and COOLinary campaigns, New Orleanians are encouraged to enjoy the hospitality offerings that make our city one of the most popular travel destinations in the world all while supporting their city.

"New Orleans is a city that is consistently recognized nationally and internationally as a great place to visit, but often times as locals, we forget how unique and culturally-significant our hometown is," said Stephen Perry, President and CEO of the New Orleans CVB. "We are a city that is built on hospitality and tourism, and locals contribute greatly to New Orleans' economy. Be a Tourist in Your Own Hometown offers New Orleanians a chance to change pace, enjoy the sights, sounds and tastes of New Orleans all while supporting the local economy in August and September."

Be a Tourist in Your Own Hometown (August 1-September 30) collects and promotes summer specials on meals, attractions, hotels and more through http://www.touristathome.com/. This year's campaign features a strong social media presence on Instagram and Facebook. Each week, followers will be presented with a theme and are encouraged to submit a photo on Instagram using the hashtag #BeATouristNOLA, entering them for a chance to win a mini-staycation pertaining to the weekly theme. Winners will be chosen on Mondays, with a grand prize staycation winner selected October 9, based on Facebook fan votes. Further details on the contest can be found at www.touristathome.com/instagram-contest.

The Be a Tourist in Your Own Hometown campaign also coincides with the COOLinary restaurant promotion which offers special two and three-course lunch menus for $20 or less and three-course dinner menus for $35 or less, August 1-31, 2012, at 60 of the city's top restaurants. For more information visit: www.coolinaryneworleans.com.

In addition to highlighting summer specials for locals to enjoy, these promotions work to support our business community as we enter our off-peak visitation season. Tourism is New Orleans' most powerful economic engine. More than 8.75 million individuals visited the city last year creating $5.47 billion in economic impact. Tourism generates critical funding for schools, streetcars and city services as well as the New Orleans Saints, Hornets, Ernest N. Morial Convention Center and Mercedes-Benz Superdome, and employs 74,000 New Orleanians. Without the revenue from hospitality, every family in Louisiana would pay $516 more in taxes each year.

The New Orleans Convention & Visitors Bureau is a nationally accredited, 1,100-member destination marketing organization and the largest and most successful private economic development corporation in Louisiana. The CVB and its members influence thousands of decision-makers and millions of visitors to choose New Orleans through direct sales, marketing, public relations, branding and visitor services at our New Orleans headquarters and offices in Washington, D.C., New York, Chicago, Phoenix and four foreign countries. Consistently recognized as one of the top five CVBs in the country, the New Orleans CVB celebrated its 52nd anniversary in 2012. For more information, please visit http://www.neworleanscvb.com/.

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