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7th Annual Pumpkin…

Oct 5 - 31, 2015
The Lutcher/Gramercy Lions Club presents its 7th Annual Pumpkin Patch at the… more

City Park Pumpkin…

Oct 5 - 25, 2015
Get ready for some nonstop fall fun at New Orleans' City Park! Located at City… more

Collective Media…

Oct 5 - 25, 2015
Join Longue Vue for the first opening of its three-part "Collective… more

Hell Yes Fest

Oct 5 - 11, 2015
HUKA Entertainment and The New Movement are proud to announce the 4th Annual… more

Longue Vue House and…

Oct 5 - 11, 2015
For the 10th Anniversary of the storm, Longue Vue will commemorate the revival… more

New Orleans Swing…

Oct 5 - 5, 2015
Dancers and vintage enthusiasts from all over the world are preparing to visit… more

Preservation Hall…

Oct 5 - 5, 2015
Live New Orleans Jazz Nightly! more

Tai Chi/Chi Kung

Oct 5 - 26, 2015
NOMA, in collaboration with the East Jefferson Wellness Center offers wellness… more

The Foundation…

Oct 5 - 30, 2015
Join us at the Foundation Gallery for  House: Group Exhibition with Andrew… more

The Irish House…

Oct 05, 2015
This is the Biggest Irish Music Session in the south. On a Night you will see… more

The Maison Presents -…

Oct 05, 2015 - Jul 31, 2017
Join us every Monday for a free dinner show featuring Aurora Nealand & The… more

The Photography of…

Oct 05, 2015 - Mar 01, 2016
The Photography of Modernist Cuisine: The Exhibition, a collection of over 50… more

A Conversation with…

Oct 6 - 6, 2015
Join us for a conversation with Lynda Benglis, artist, Katie Pfohl, Curator of… more

A Louisiana Parlor:…

Oct 6 - 11, 2015
This exhibition is in celebration of the acquisition of a superb Rococo Revival… more

Ashe Cultural Arts…

Oct 6 - Nov 12, 2015
The Dinerral Shavers Educational Fund is proud to introduce its newest program,… more

Baby Arts Play! at…

Oct 6 - 6, 2015
Instill a love of art at a young age through a guided, hands-on gallery… more

Clyde & Iggy

Oct 6 - Dec 31, 2015
Join us for the local musical duo Clyde & Iggy.  Their repertoire… more

Maple Leaf Bar…

Oct 06, 2015 - Sep 27, 2016
Join us for live entertainment featuring the Grammy Award winning ReBirth Brass… more

Newcomb Art Museum of…

Oct 06, 2015 - Jan 03, 2016
Join us for the  Exhibition: "A Shared Space: KAWS, Karl Wirsum,… more

The Historic New…

Oct 06, 2015 - Jan 09, 2016
The Historic New Orleans Collection marks the 10th anniversary of Hurricane… more

7th Annual Pumpkin…

Oct 5 - 31, 2015
The Lutcher/Gramercy Lions Club presents its 7th Annual Pumpkin Patch at the… more

Tales of the Cocktail® Hits Record Numbers for 10th Anniversary Celebration

Media Contact:
Ann Tuennerman


Tales of the Cocktail® Hits Record Numbers for 10th Anniversary Celebration

The 10th Anniversary Tales of the Cocktail® achieved record-breaking numbers for attendees, hotel nights and economic impact on New Orleans.

NEW ORLEANS - October 3, 2012 - Tales of the Cocktail®, the word's premier cocktail festival, experienced another record-breaking year at this summer's 10th Anniversary festival held in New Orleans July 25-29. The international festival continues to see year-over-year growth and 2012 was no different. More than 23,000 cocktail professionals and enthusiasts attended events throughout the five-day festival, a 7.8% increase from 2011. Even more impressive than that number is the economic impact the event has on the New Orleans area. During the festival, $14.3 million was spent by Tales of the Cocktail® attendees and vendors (an increase of $1.6 million from 2011) with the city and state collecting $1 million in tax revenue (an increase of $115,000 from 2011).

"There are no bounds to the love that Ann and I hold for our city, New Orleans, and the tremendous appreciation that we have for our peers in the hospitality industry. The economic impact that Tales of the Cocktail has on both is extremely gratifying," said Paul G. Tuennerman, Chief Business Officer for Tales of the Cocktail®.

The 23,470 attendees booked a total of 17,703 hotel nights among our 13 hotel partner properties, a 12.4% from 2011. Over the past 10 years Tales of the Cocktail® has grown into a truly international event drawing cocktail lovers from across the country and around the world. California, New York, Texas, Florida, New Jersey and Illinois were the most represented states (not including Louisiana). While Canada, United Kingdom, Australia, Sweden and Argentina (not including the United States) had the most international attendees. 

The five days of Tales of the Cocktail® were packed with 230 spirited events including 30 Spirited Dinners®, 60 educational seminars, 86 tasting rooms, 6 hands-on seminars, 6 excursions and 3 spirited luncheons. None of these events would have been possible without the hard work of the Tales of the Cocktail® team made up of 170 volunteers, 60 cocktail apprentices, 8 juicers, 46 seasonal staffers, 14 interns, and 5 full-time staffers and 1 senior squeezer.

As always, the proceeds from Tales of the Cocktail® benefit the New Orleans Culinary and Cultural Preservation Society (NOCCPS), a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. The increased attendance will allow the NOCCPS to continue and expand programs like it's Cocktail Apprentice Scholarship Fund and the new Apprentice Aid Medical Fund.

About Tales of the Cocktail®
Tales of the Cocktail® is the world's premier cocktail festival, bringing together the most respected minds on mixology for five days of cocktails, cuisine and culture. Held annually in New Orleans, this international event has something for cocktail professionals and enthusiasts alike with a spirited schedule of seminars, dinners, competitions and tasting rooms where brands showcase their latest products. Join the celebration in New Orleans, July 17-23, 2013.

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society (NOCCPS) is a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. Since it's founding in 2006 the NOCCPS has supported members of the hospitality industry through programs like the new Apprentice Aid Fund, providing financial assistance to former apprentices in times of medical need, the Cocktail Apprentice Scholarship Program and the Flo Woodward Memorial Scholarship as well as the production of events like Tales of the Cocktail®.

For more information on Tales of the Cocktail®, visit