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Upcoming Events

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CANO & PhotoNOLA…

Jan 17 - Feb 28, 2017
CANO is proud to announce our first photography exhibition in conjunction with… more

Clarence John…

Jan 17 - Mar 25, 2017
A Louisiana native, Clarence John Laughlin (1905 - 1985) ranks among the most… more

David Hansen's Garden…

Jan 17, 2017
Since 2006, Hansen's Garden District Jazz Trio has performed every night at… more

Exhibition to feature…

Jan 17 - Mar 25, 2017
 The Historic New Orleans Collection will open its next exhibition,… more

Historic New Orleans…

Jan 17 - Apr 9, 2017
The Historic New Orleans Collection is gearing up for an exciting new… more

Rashaad Newsome:…

Jan 17 - Feb 12, 2017
New Orleans-born artist Rashaad Newsome returns for this interdisciplinary… more

Saenger Theatre…

Jan 17 - 22, 2017
Experience the phenomenon of Grammy and Tony Award Winning Disney's The Lion… more

Singer/Songerwriter…

Jan 17, 2017 - Jan 06, 2026
In The Voodoo Garden, All Ages. House of Blues New Orleans hosts a new weekly… more

Comedy Gold hosted by…

Jan 18, 2017 - Jan 07, 2026
In The Voodoo Garden, All Ages (content may not be appropriate for all ages).… more

Conversation with…

Jan 18 - 18, 2017
A conversation between Mickalene Thomas and Dr. Mia Bagneris, Assistant… more

The Historic Carver…

Jan 18 - 18, 2017
Join us at the Historic Carver Theater for the  Midweek Jazz … more

The Maison Presents -…

Jan 18 - Jul 26, 2017
The New Orleans Jazz Vipers play a free dinner show at The Maison every… more

Heart of the House

Jan 19, 2017 - Jan 08, 2026
In The Voodoo Garden, All Ages. Heart of the House puts the spotlight on House… more

Lilith in Loa…

Jan 19, 2017
From Laurel Canyon to the West Village, Nashville to New Orleans, the LOA Bar… more

Thursdays at Twilight…

Jan 19 - 19, 2017
This very popular series with an array of musicians and Mint Juleps will begin… more

Happier Hour Wine…

Jan 20 - Jun 30, 2017
Each week, we feature several wines from around the world along with small… more

Maple Leaf Bar…

Jan 20 - 20, 2017
Join us at the Maple Leaf Bar for The Wild Magnolia's Big Chief Bo Dollis Jr's… more

Rashaad Newsome:…

Jan 20 - 20, 2017
New Orleans-born artist Rashaad Newsome returns for this interdisciplinary… more

Shen Yun Chinese…

Jan 20 - 21, 2017
A Gift from Heaven IN ANCIENT TIMES, China was known as the Land of the… more

Backyard Grooves

Jan 21, 2017 - Jan 10, 2026
In The Voodoo Garden, All Ages.   more

CANO & PhotoNOLA…

Jan 17 - Feb 28, 2017
CANO is proud to announce our first photography exhibition in conjunction with… more

Tales of the Cocktail® Hits Record Numbers for 10th Anniversary Celebration

FOR IMMEDIATE RELEASE
Media Contact:
Ann Tuennerman
504-948-0511
Ann@TalesoftheCocktail.com

 

Tales of the Cocktail® Hits Record Numbers for 10th Anniversary Celebration

The 10th Anniversary Tales of the Cocktail® achieved record-breaking numbers for attendees, hotel nights and economic impact on New Orleans.

NEW ORLEANS - October 3, 2012 - Tales of the Cocktail®, the word's premier cocktail festival, experienced another record-breaking year at this summer's 10th Anniversary festival held in New Orleans July 25-29. The international festival continues to see year-over-year growth and 2012 was no different. More than 23,000 cocktail professionals and enthusiasts attended events throughout the five-day festival, a 7.8% increase from 2011. Even more impressive than that number is the economic impact the event has on the New Orleans area. During the festival, $14.3 million was spent by Tales of the Cocktail® attendees and vendors (an increase of $1.6 million from 2011) with the city and state collecting $1 million in tax revenue (an increase of $115,000 from 2011).

"There are no bounds to the love that Ann and I hold for our city, New Orleans, and the tremendous appreciation that we have for our peers in the hospitality industry. The economic impact that Tales of the Cocktail has on both is extremely gratifying," said Paul G. Tuennerman, Chief Business Officer for Tales of the Cocktail®.

The 23,470 attendees booked a total of 17,703 hotel nights among our 13 hotel partner properties, a 12.4% from 2011. Over the past 10 years Tales of the Cocktail® has grown into a truly international event drawing cocktail lovers from across the country and around the world. California, New York, Texas, Florida, New Jersey and Illinois were the most represented states (not including Louisiana). While Canada, United Kingdom, Australia, Sweden and Argentina (not including the United States) had the most international attendees. 

The five days of Tales of the Cocktail® were packed with 230 spirited events including 30 Spirited Dinners®, 60 educational seminars, 86 tasting rooms, 6 hands-on seminars, 6 excursions and 3 spirited luncheons. None of these events would have been possible without the hard work of the Tales of the Cocktail® team made up of 170 volunteers, 60 cocktail apprentices, 8 juicers, 46 seasonal staffers, 14 interns, and 5 full-time staffers and 1 senior squeezer.

As always, the proceeds from Tales of the Cocktail® benefit the New Orleans Culinary and Cultural Preservation Society (NOCCPS), a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. The increased attendance will allow the NOCCPS to continue and expand programs like it's Cocktail Apprentice Scholarship Fund and the new Apprentice Aid Medical Fund.

About Tales of the Cocktail®
Tales of the Cocktail® is the world's premier cocktail festival, bringing together the most respected minds on mixology for five days of cocktails, cuisine and culture. Held annually in New Orleans, this international event has something for cocktail professionals and enthusiasts alike with a spirited schedule of seminars, dinners, competitions and tasting rooms where brands showcase their latest products. Join the celebration in New Orleans, July 17-23, 2013.

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society (NOCCPS) is a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. Since it's founding in 2006 the NOCCPS has supported members of the hospitality industry through programs like the new Apprentice Aid Fund, providing financial assistance to former apprentices in times of medical need, the Cocktail Apprentice Scholarship Program and the Flo Woodward Memorial Scholarship as well as the production of events like Tales of the Cocktail®.

For more information on Tales of the Cocktail®, visit TalesoftheCocktail.com

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