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Upcoming Events

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28th Annual Car Show

Oct 1 - 1, 2016
Join us for The 28th Annual Car Show, put on by the St. Bernard Antique Auto… more

Art for "Arf's" Sake

Oct 1 - 1, 2016
Art for Arf's Sakes" will be held at the NO Fleas Market,  during… more

Art for Arts Sake…

Oct 1 - 1, 2016
Art for Art's Sake is an annual arts walk event in the downtown arts district.… more

Art for Arts' Sake

Oct 1 - 1, 2016
Created by the Contemporary Arts Center in 1980, this annual rite of fall has… more

Ashe Cultural Arts…

Oct 1 - 1, 2016
Come enjoy football all day! Grab a drink at the bar, a meal, and watch game… more

Ashe Cultural Arts…

Oct 1 - 1, 2016
Come and enjoy the  beautiful sounds of a steel pan band rooted in… more

Backyard Grooves

Oct 01, 2016 - Jan 10, 2026
In The Voodoo Garden, All Ages.   more

Denise Graves…

Oct 1 - 1, 2016
Join us at the Ashe Cultural Arts Center for author Denise Graves. She will be… more

Double Dose

Oct 01, 2016 - Jan 10, 2026
ActionActionReaction and friends keep the dance floor energized with mixes of… more

First Annual…

Oct 1 - 4, 2016
Come out and learn the role the Black Panther Party played in the recovery of… more

Historic New Orleans…

Oct 01, 2016 - Apr 09, 2017
The Historic New Orleans Collection is gearing up for an exciting new… more

Mama's Music

Oct 01, 2016 - Jan 10, 2026
In Big Mama's Lounge. 21+ with valid photo I.D. 7-string guitarist Justin… more

Modgun by Robert…

Oct 1 - Dec 18, 2016
The public is invited to tour the newly installed ModGun by Robert Tannen, the… more

Music Box Village…

Oct 1 - 1, 2016
On Friday, September 30th and Saturday, October 1st, 2016, New Orleans Airlift… more

Newcomb Roadshow

Oct 1 - 1, 2016
Join us for our first annual Newcomb Roadshow public appraisal event! Guests… more

OneBeat Community Show

Oct 1 - 1, 2016
OneBeat musicians close their New Orleans residency with an afternoon of… more

Pippin

Oct 1 - 2, 2016
In the carnival circus of Charlemagne’s crusades, the young prince Pippin… more

Spooky Tour for Kids

Oct 01, 2016 - Sep 21, 2026
On this tour for kids, we will search for and possibly find these playful and… more

Studio 233 Presents…

Oct 1 - 1, 2016
Join us at Studio 233 for the Laugh and Chill event series featuring … more

The House of Groove

Oct 01, 2016
The House of Groove is a House Party and a live improvised musical journey… more

28th Annual Car Show

Oct 1 - 1, 2016
Join us for The 28th Annual Car Show, put on by the St. Bernard Antique Auto… more

Tales of the Cocktail® Hits Record Numbers for 10th Anniversary Celebration

FOR IMMEDIATE RELEASE
Media Contact:
Ann Tuennerman
504-948-0511
Ann@TalesoftheCocktail.com

 

Tales of the Cocktail® Hits Record Numbers for 10th Anniversary Celebration

The 10th Anniversary Tales of the Cocktail® achieved record-breaking numbers for attendees, hotel nights and economic impact on New Orleans.

NEW ORLEANS - October 3, 2012 - Tales of the Cocktail®, the word's premier cocktail festival, experienced another record-breaking year at this summer's 10th Anniversary festival held in New Orleans July 25-29. The international festival continues to see year-over-year growth and 2012 was no different. More than 23,000 cocktail professionals and enthusiasts attended events throughout the five-day festival, a 7.8% increase from 2011. Even more impressive than that number is the economic impact the event has on the New Orleans area. During the festival, $14.3 million was spent by Tales of the Cocktail® attendees and vendors (an increase of $1.6 million from 2011) with the city and state collecting $1 million in tax revenue (an increase of $115,000 from 2011).

"There are no bounds to the love that Ann and I hold for our city, New Orleans, and the tremendous appreciation that we have for our peers in the hospitality industry. The economic impact that Tales of the Cocktail has on both is extremely gratifying," said Paul G. Tuennerman, Chief Business Officer for Tales of the Cocktail®.

The 23,470 attendees booked a total of 17,703 hotel nights among our 13 hotel partner properties, a 12.4% from 2011. Over the past 10 years Tales of the Cocktail® has grown into a truly international event drawing cocktail lovers from across the country and around the world. California, New York, Texas, Florida, New Jersey and Illinois were the most represented states (not including Louisiana). While Canada, United Kingdom, Australia, Sweden and Argentina (not including the United States) had the most international attendees. 

The five days of Tales of the Cocktail® were packed with 230 spirited events including 30 Spirited Dinners®, 60 educational seminars, 86 tasting rooms, 6 hands-on seminars, 6 excursions and 3 spirited luncheons. None of these events would have been possible without the hard work of the Tales of the Cocktail® team made up of 170 volunteers, 60 cocktail apprentices, 8 juicers, 46 seasonal staffers, 14 interns, and 5 full-time staffers and 1 senior squeezer.

As always, the proceeds from Tales of the Cocktail® benefit the New Orleans Culinary and Cultural Preservation Society (NOCCPS), a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. The increased attendance will allow the NOCCPS to continue and expand programs like it's Cocktail Apprentice Scholarship Fund and the new Apprentice Aid Medical Fund.

About Tales of the Cocktail®
Tales of the Cocktail® is the world's premier cocktail festival, bringing together the most respected minds on mixology for five days of cocktails, cuisine and culture. Held annually in New Orleans, this international event has something for cocktail professionals and enthusiasts alike with a spirited schedule of seminars, dinners, competitions and tasting rooms where brands showcase their latest products. Join the celebration in New Orleans, July 17-23, 2013.

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society (NOCCPS) is a non-profit organization committed to preserving the unique culture of cocktails and cuisine in New Orleans and beyond. Since it's founding in 2006 the NOCCPS has supported members of the hospitality industry through programs like the new Apprentice Aid Fund, providing financial assistance to former apprentices in times of medical need, the Cocktail Apprentice Scholarship Program and the Flo Woodward Memorial Scholarship as well as the production of events like Tales of the Cocktail®.

For more information on Tales of the Cocktail®, visit TalesoftheCocktail.com

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