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17th Annual Martin…

Jan 31 - Mar 7, 2015
Join us for the 17th Annual Martin Luther King, Jr. Commemorative Art… more

Alliance Francaise

Jan 31 - 31, 2015
Learn French with the Alliance Française- now in METAIRIE! Our next… more

Andrew Jackson: Hero…

Jan 31 - Mar 29, 2015
THNOC's exhibition tracks Jackson's rise from humble beginnings to immortality… more

Artist Spotlight…

Jan 31 - Mar 31, 2015
New Orleans-based woodturning artist Tom Dunne will be the featured artist in… more

BODY ELECTRIC Group…

Jan 31 - Mar 1, 2015
Inspired by Walt Whitman's "I Sing the Body Electric", this… more

Henry Turner Jr. &…

Jan 31 - 31, 2015
Listen to some catchy tunes and upbeat dance numbers, as well as enjoy some… more

House of Blues…

Jan 31 - 31, 2015
Vacationer is an American Nu-Hula band from Philadelphia. Lead singer Kenny… more

Mahalia Jackson…

Jan 31 - 31, 2015
Through the universal language of music and dance, Shen Yun weaves a wondrous… more

Maple Leaf Bar…

Jan 31 - 31, 2015
Join us at the Maple Leaf Bar for Andrew Block. more

Mark Steinmetz: South

Jan 31 - May 10, 2015
Mark Steinmetz lives and works in Athens, Georgia. His work transcends the… more

Monster Jam

Jan 31 - 31, 2015
Monster Jam returns to the Mercedes-Benz Superdome! A few trucks at this year's… more

Pilates in the…

Jan 31 - 31, 2015
Join us for Pilates in the Sculpture Garden, among NOMA's outstanding… more

The Gasperi…

Jan 31 - Feb 22, 2015
Richard Gasperi opened Gasperi Gallery in the French Quarter in 1980.… more

The New Orleans…

Jan 31 - Nov 18, 2015
Marvel Universe LIVE! will captivate audiences with an authentic and original… more

Albinas Prizgintas…

Feb 1 - 1, 2015
Join us for  Albinas Prizgintas organist/pianist/harpsichordist, Raul… more

House of Blues Gospel…

Feb 1 - 1, 2015
Grammy award winning star Kirk Franklin is joining forces with the House of… more

Joe Krown Trio feat.…

Feb 1 - 1, 2015
Join us for the  Joe Krown Trio feat. Walter "Wolfman"… more

Marigny Opera House…

Feb 1 - 1, 2015
New Orleans Singer-Songwriter Sarah Quintana began her musical studies in high… more

Irvin Mayfield's Jazz…

Feb 2 - 2, 2015
Join us at The Irvin Mayfield Jazz Playhouse at the Royal Sonesta Hotel for… more

Jon Cleary & the…

Feb 2 - 2, 2015
Join us for Jon Cleary & the Absolute Monster Gentlemen. more

17th Annual Martin…

Jan 31 - Mar 7, 2015
Join us for the 17th Annual Martin Luther King, Jr. Commemorative Art… more

Lt. Gov. Dardenne Announces Record-Setting 2012 for Tourism

FOR IMMEDIATE RELEASE
Media Contact:
Jacques Berry
Office of the Lieutenant Governor
225.342.8607
jberry@crt.la.gov
                                                                                                                                                                                             

LT. GOV. DARDENNE ANNOUNCES RECORD-SETTING 2012 FOR TOURISM

 

Lt. Governor Jay Dardenne is announcing that 2012 shattered previous tourism records, including pre-Katrina years. According to industry statistics, Louisiana attracted 26.3 million visitors in 2012, resulting in $10.7 billion in total visitor spending. The $665 million in state tax revenue generated through domestic and international visitors represents a more than 26-to-1 return on investment of state funding.

"Tourism had a great year thanks to creative marketing, dedicated industry leaders throughout the state and an incredible product-the many passions Louisiana offers," Lt. Governor Jay Dardenne said. "One in 10 Louisianians is employed thanks to the travel and tourism industry, making it the sixth largest employment sector in the state."

People are making more travel decisions online than ever before. In 2012, LouisianaTravel.com had more than 1.4 million visits, representing a 62 percent annual increase. And social media is a top priority of Lt. Governor Dardenne's administration. As of 2013, Louisiana's social media efforts rank eighth nationally among state tourism agencies according to a study released by Think! Social Media.

Additional 2012 tourism statistics:

  • Louisiana's average daily rate increased to $102.36 from $95.77 in 2011, a 6.9 percent increase. ADR represents the average rate paid for rooms sold.
  • Hoteliers sold 20 million stays in 2012.
  • More than 11.1 million passengers arrived or departed from Louisiana airports.
  • Louisiana Welcome Centers greeted 1.2 million visitors.
  • More than 1.9 million visitors enjoyed Louisiana State Parks.

Upon taking office in November 2010, Lt. Governor Jay Dardenne created the brand Louisiana: Pick Your Passion to promote the eclectic choices available to visitors to Louisiana.  Visit www.crt.state.la.us/tourism/research/ for additional details from the UNO Louisiana forecast report.

- www.LouisianaTravel.com-