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15th Annual Satchmo…

Jul 31 - Aug 2, 2015
Celebrate our native son, Louis "Satchmo" Armstrong, at this free… more

Anthony Bean…

Jul 31 - Aug 2, 2015
Experience over 80 youth giving an electrifying performance in tribute to the… more

Friday Nights at NOMA

Jul 31 - 31, 2015
Every Friday evening, come to the museum for activities and entertainment.… more

Gospel Music Festival

Jul 31 - 31, 2015
Join us for48th Annual Gospel Music Workshop of America!     … more

My Morning Jacket

Jul 31 - 31, 2015
My Morning Jacket has built a reputation as a group who consistently challenges… more

New Orleans Museum of…

Jul 31 - Sep 7, 2015
Ten Years Gone brings together six artists whose work engages with the broad… more

Saenger Theatre…

Jul 31 - 31, 2015
Atlanta rapper Future has earned a place at the genre's vanguard with his… more

The Historic New…

Jul 31 - Aug 2, 2015
One of the premier decorative arts events in the country, the four-day program… more

The Sweat Social…

Jul 31 - Dec 20, 2015
Designed for wellness travelers visiting New Orleans, the Sweat Social offers… more

Author to Reader Con…

Aug 1 - 1, 2015
Join us for  a FREE to the public book signing with 80+ authors. Parking… more

COOLinary New Orleans…

Aug 1 - 31, 2015
It is going to be a delicious summer!  During the month of August, enjoy… more

Hemispheres Cup -…

Aug 1 - 1, 2015
Two of the best rugby clubs in the world, the Saracens from England and the… more

Louisiana SPCA’s…

Aug 1 - 31, 2015
In memory of the 10th anniversary of Hurricane Katrina, the Louisiana SPCA is… more

Saturday Farmers…

Aug 1 - Dec 26, 2015
We are excited to announce the Saturday Farmers Market at the French Market!… more

Whitney White Linen…

Aug 1 - 1, 2015
Drape yourself in cool, white linen and join 16,000 art aficionados in the Arts… more

Ashe Cultural Arts…

Aug 2 - Oct 4, 2015
Join us for Ashe to Amen: the Enduring Spirituality of People of African… more

Ashe Cultural Arts…

Aug 2 - Oct 4, 2015
Join us for Ashe to Amen: the Enduring Spirituality of People of African… more

Ashe Cultural Arts…

Aug 2 - 2, 2015
Join us for the opening reception for Ashe to Amen: the Enduring Spirituality… more

Off-site Pet…

Aug 2 - 2, 2015
Off-site Pet Adoption, sponsored by the Louisiana SPCA, will be held in the… more

American Recovery…

Aug 6 - 8, 2015
The American Recovery Association (ARA) and Harding Brooks Associates, LLC… more

15th Annual Satchmo…

Jul 31 - Aug 2, 2015
Celebrate our native son, Louis "Satchmo" Armstrong, at this free… more

Lt. Gov. Dardenne Announces Record-Setting 2012 for Tourism

FOR IMMEDIATE RELEASE
Media Contact:
Jacques Berry
Office of the Lieutenant Governor
225.342.8607
jberry@crt.la.gov
                                                                                                                                                                                             

LT. GOV. DARDENNE ANNOUNCES RECORD-SETTING 2012 FOR TOURISM

 

Lt. Governor Jay Dardenne is announcing that 2012 shattered previous tourism records, including pre-Katrina years. According to industry statistics, Louisiana attracted 26.3 million visitors in 2012, resulting in $10.7 billion in total visitor spending. The $665 million in state tax revenue generated through domestic and international visitors represents a more than 26-to-1 return on investment of state funding.

"Tourism had a great year thanks to creative marketing, dedicated industry leaders throughout the state and an incredible product-the many passions Louisiana offers," Lt. Governor Jay Dardenne said. "One in 10 Louisianians is employed thanks to the travel and tourism industry, making it the sixth largest employment sector in the state."

People are making more travel decisions online than ever before. In 2012, LouisianaTravel.com had more than 1.4 million visits, representing a 62 percent annual increase. And social media is a top priority of Lt. Governor Dardenne's administration. As of 2013, Louisiana's social media efforts rank eighth nationally among state tourism agencies according to a study released by Think! Social Media.

Additional 2012 tourism statistics:

  • Louisiana's average daily rate increased to $102.36 from $95.77 in 2011, a 6.9 percent increase. ADR represents the average rate paid for rooms sold.
  • Hoteliers sold 20 million stays in 2012.
  • More than 11.1 million passengers arrived or departed from Louisiana airports.
  • Louisiana Welcome Centers greeted 1.2 million visitors.
  • More than 1.9 million visitors enjoyed Louisiana State Parks.

Upon taking office in November 2010, Lt. Governor Jay Dardenne created the brand Louisiana: Pick Your Passion to promote the eclectic choices available to visitors to Louisiana.  Visit www.crt.state.la.us/tourism/research/ for additional details from the UNO Louisiana forecast report.

- www.LouisianaTravel.com-