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"Thanks for the…

Sep 21 - 21, 2014
Take a seat in the crowd as Bob Hope takes the stage, just as he did during… more

A Taste of the Opera:…

Sep 21 - 28, 2014
A TASTE OF THE OPERA at the French Market every Sunday in September 4:00 p.m.… more

American Theater…

Sep 21 - 21, 2014
American Theatre Project of New Orleans (ATPNO) returns to Dillard University's… more

Auditions for Ballet…

Sep 21 - 21, 2014
AUDITIONS for Ballet Hysell's, The Nutcracker will be Sunday, September 21,… more

Ballet Hysell's, "The…

Sep 21 - 21, 2014
AUDITIONS for Ballet Hysell's, The Nutcracker will be Sunday, September 21,… more

Be the Peace …

Sep 21 - 21, 2014
Be the Peace Meditation Flash Mob is a live event celebrating the… more

CELEBRATE THE BLACK…

Sep 21 - 21, 2014
Get your fix of Emeril's famed contemporary New Orleans cuisine at the flagship… more

CELEBRATE THE BLACK…

Sep 21 - 21, 2014
NOLA, the casual, funky eatery located in the heart of the French Quarter, is a… more

Dance for Social…

Sep 21 - 21, 2014
Dance for Social Change is New Orleans' first outdoor, site-specific dance… more

Irvin Mayfield's Jazz…

Sep 21 - 21, 2014
Join us at The Irvin Mayfield Jazz Playhouse at the Royal Sonesta Hotel… more

Jefferson Performing…

Sep 21 - 28, 2014
The Jefferson Performing Arts Society will be opening their 37th Season with an… more

Joe Krown Trio feat.…

Sep 21 - 28, 2014
Join us for the  Joe Krown Trio feat. Walter "Wolfman"… more

Kirk Franklin…

Sep 21 - 21, 2014
Kick off Sunday mornings with hoodoo blessings. Get into the spirit with… more

Mark of the Feminine

Sep 21 - Oct 4, 2014
Curator Regine Basha's Mark of the Feminine is the first in a series of… more

New Orleans Fringe…

Sep 21 - Oct 15, 2014
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New Orleans Saints…

Sep 21 - 21, 2014
The New Orleans Saints & Minnesota Vikings  kick-off at 12 noon. more

Rivertown Theaters…

Sep 21 - 28, 2014
Based on the Oscar winning DreamWorks film that started it all, we bring the… more

Thanks for the…

Sep 21 - 21, 2014
This incredible reenactment lets you take a seat in the crowd as Bob Hope takes… more

The Anthony Bean…

Sep 21 - 28, 2014
Two Trains Running is the powerful, often funny, always compassionate story of… more

The National WWII…

Sep 21 - 21, 2014
This incredible reenactment lets you take a seat in the crowd as Bob Hope takes… more

"Thanks for the…

Sep 21 - 21, 2014
Take a seat in the crowd as Bob Hope takes the stage, just as he did during… more

Lt. Gov. Dardenne Announces Record-Setting 2012 for Tourism

FOR IMMEDIATE RELEASE
Media Contact:
Jacques Berry
Office of the Lieutenant Governor
225.342.8607
jberry@crt.la.gov
                                                                                                                                                                                             

LT. GOV. DARDENNE ANNOUNCES RECORD-SETTING 2012 FOR TOURISM

 

Lt. Governor Jay Dardenne is announcing that 2012 shattered previous tourism records, including pre-Katrina years. According to industry statistics, Louisiana attracted 26.3 million visitors in 2012, resulting in $10.7 billion in total visitor spending. The $665 million in state tax revenue generated through domestic and international visitors represents a more than 26-to-1 return on investment of state funding.

"Tourism had a great year thanks to creative marketing, dedicated industry leaders throughout the state and an incredible product-the many passions Louisiana offers," Lt. Governor Jay Dardenne said. "One in 10 Louisianians is employed thanks to the travel and tourism industry, making it the sixth largest employment sector in the state."

People are making more travel decisions online than ever before. In 2012, LouisianaTravel.com had more than 1.4 million visits, representing a 62 percent annual increase. And social media is a top priority of Lt. Governor Dardenne's administration. As of 2013, Louisiana's social media efforts rank eighth nationally among state tourism agencies according to a study released by Think! Social Media.

Additional 2012 tourism statistics:

  • Louisiana's average daily rate increased to $102.36 from $95.77 in 2011, a 6.9 percent increase. ADR represents the average rate paid for rooms sold.
  • Hoteliers sold 20 million stays in 2012.
  • More than 11.1 million passengers arrived or departed from Louisiana airports.
  • Louisiana Welcome Centers greeted 1.2 million visitors.
  • More than 1.9 million visitors enjoyed Louisiana State Parks.

Upon taking office in November 2010, Lt. Governor Jay Dardenne created the brand Louisiana: Pick Your Passion to promote the eclectic choices available to visitors to Louisiana.  Visit www.crt.state.la.us/tourism/research/ for additional details from the UNO Louisiana forecast report.

- www.LouisianaTravel.com-