FOR IMMEDIATE RELEASE:
Hotel is Smokin! - Figuratively, that is...
The first smoke-free hotel in New Orleans pays tribute to
American Heart Association's 50 year campaign
New Orleans-May 30, 2013- New Orleans has always been a party town, a no-rules city, a laissez le bon temps rouler kind of place. So hanging up a "No Smoking" sign in January of 2006 in any New Orleans establishment was a striking move - and one that shed light on a hotel that is committed to a progressive, vibrant future for the city. 50 years ago on June 8, 1963 the American Heart Association (AHA) became the first agency to campaign against cigarettes. After years of tireless efforts by the AHA, International House, the first boutique hotel in New Orleans, became another FIRST - the first hotel in the state Louisiana to declare its own official non-smoking movement.
Seven years ago, visionary developer-hotelier Sean Cummings led Louisiana's non-smoking effort with a campaign called "You're beautiful. We care. Please don't!" Passionate to spread the word, Sean developed a public service announcement gathering influential public figures like Harvey Keitel, Hill Harper, and Patrick Reynolds together in his efforts."New Orleans is no longer 'The City that Care Forgot'" says Cummings, "and in fact, her citizens have shown now more than ever in this post-Katrina era how much they do care. Smoking is out and has no place in our hotels."