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COOLinary New Orleans…

Aug 31 - 31, 2015
It is going to be a delicious summer!  During the month of August, enjoy… more

FestiGals Presents…

Aug 31 - 31, 2015
Don't sit on the sidelines this football season! Come learn how to get in the… more

Longue Vue House and…

Aug 31 - Oct 11, 2015
For the 10th Anniversary of the storm, Longue Vue will commemorate the revival… more

Louisiana SPCA’s…

Aug 31 - 31, 2015
In memory of the 10th anniversary of Hurricane Katrina, the Louisiana SPCA is… more

New Orleans Museum of…

Aug 31 - Sep 7, 2015
Ten Years Gone brings together six artists whose work engages with the broad… more

NOBA Hosts…

Aug 31 - Sep 26, 2015
The New Orleans Ballet Association (NOBA) in partnership with Chalmette… more

NOBA's tuition-free…

Aug 31 - Sep 25, 2015
Beginning this weekend, the NORDC/NOBA Center for Dance, along with other NOBA… more

Tai Chi/Chi Kung

Aug 31 - 31, 2015
NOMA, in collaboration with the East Jefferson Wellness Center offers wellness… more

The Foundation…

Aug 31 - 31, 2015
The Foundation Gallery is thrilled to present Botanical Explorations, new work… more

A Louisiana Parlor:…

Sep 1 - Oct 11, 2015
This exhibition is in celebration of the acquisition of a superb Rococo Revival… more

Ashe Cultural Arts…

Sep 1 - Oct 4, 2015
Join us for Ashe to Amen: the Enduring Spirituality of People of African… more

Ashe Cultural Arts…

Sep 1 - Oct 4, 2015
Join us for Ashe to Amen: the Enduring Spirituality of People of African… more

Maple Leaf Bar…

Sep 1 - 29, 2015
Join us for live entertainment featuring the Grammy Award winning ReBirth Brass… more

Pint Night

Sep 1 - 29, 2015
Join us every Tuesday at the Irish House for Pint Night.   more

The Historic New…

Sep 01, 2015 - Jan 09, 2016
The Historic New Orleans Collection marks the 10th anniversary of Hurricane… more

The Katrina Decade:…

Sep 01, 2015 - Jan 09, 2016
The Historic New Orleans Collection marks the 10th anniversary of Hurricane… more

The Sweat Social…

Sep 1 - Dec 20, 2015
Designed for wellness travelers visiting New Orleans, the Sweat Social offers… more

47th Annual Meet the…

Sep 2 - 2, 2015
The Touchdown Cub of New Orleans is hosting the 47th Annual Meet the Saints… more

Culture Collision

Sep 2 - 2, 2015
Join us for Culture Collision 7 at The National WWII Museum's U.S. Freedom… more

Hill Country Hounds

Sep 2 - 30, 2015
Join us for live entertainment  at the Maple Leaf Bar featuring Hill… more

COOLinary New Orleans…

Aug 31 - 31, 2015
It is going to be a delicious summer!  During the month of August, enjoy… more

NOLA Brewing Introduces Rebirth Pale Ale Benefiting The Roots of Music

FOR IMMEDIATE RELEASE
Media Contacts:
Lauren Busch/Ashley Abed
Brustman Carrino Public Relations
bcpr@brustmancarrinopr.com / 305-573-0658

BEER & BRASS

NOLA Brewing Introduces Rebirth Pale Ale Benefiting The Roots of Music

Official Release Party Wednesday, April 16

 

For the past five years, NOLA Brewing Company has been bringing the history and tradition of beer back to New Orleans. Founded on the concept of helping rebuild and develop commerce in post-Katrina New Orleans, the NOLA based brewery offers a variety of beers made with the finest available hops, malts and unique yeast blends.

Continuing in this tradition, NOLA Brewing is proud to unveil its latest brew - Rebirth Pale Ale on draft - benefitting The Roots of Music.  The company's first pale ale pays tribute to the Rebirth Brass Band while supporting music education for New Orleans' youth through the non-profit organization, co-founded by Rebirth drummer, Derrick Tabb and Allison Reinhardt.

"We decided to name the brew Rebirth for a number of reasons," explains Kirk Coco, CEO of NOLA Brewing. "A big part of the meaning comes from the rebirth of the city post-Katrina and being a part of that process. Another is that the Rebirth Brass Band is a shining example of music from our city. We wanted to give back to the community with our beer, and The Roots of Music was a perfect fit - helping kids in the city where music education is vital, and supporting the music everyone at the brewery loves!"

Derek Tabb adds, "We're excited and honored that NOLA Brewing would pick us to represent them in its latest beer, while also supporting an organization that's most near and dear to our hearts." 

In celebration of the release, the brewery invites imbibers to sample the new beer on Wednesday, April 16 at 5 p.m. in the taproom at 3001 Tchoupitoulas Street.  Admission is free and open to the public (21+up) and will feature complimentary light bites, live entertainment

and $3-$7 beers. In attendance will be the talented kids from The Roots of Music Marching Crusaders along with Derrick Tabb and members of the Rebirth Brass Band.

Rebirth Pale Ale is a sessionable, American-style pale ale that uses five different malt varieties and desirable hops including Cascade, Simcoe and Citra. The pale ale is wonderfully balanced

and its flavorful hop taste and aroma allows for more than one indulgence at a time, coming in at only 5% ABV.

To help raise money for The Roots of Music's mission to teach, support and empower New Orleans' youth through music education, a portion of all beer sales at the release party, as well as a portion of ongoing retail sales of Rebirth Pale Ale, will be donated to the organization. Stay tuned for a soon-to-be released 6 pack 12 oz. can set of the Rebirth Pale Ale to debut this summer. For more information on NOLA Brewing visit www.nolabrewing.com.

Interviews with NOLA Brewing or Roots of Music are available upon request.

About The Roots of Music

Co-founded in 2007 by Rebirth Brass Band drummer Derrick Tabb and Allison Reinhardt, with programming beginning in 2008, New Orleans-based non-profit organization, The Roots of Music's mission is to teach, support and empower New Orleans' youth through music education, academic support and mentorship, while preserving and promoting New Orleans' unique musical and cultural heritage.  The Roots of Music provides year-round free music education to low income kids 9-14 years of age aiming to teach students the necessary skills to continue New Orleans' unique musical tradition.  Free academic and musical instruction is provided, as well as all instruments, transportation and daily hot meals.  The Roots of Music annually serves more than 100 children living all across Orleans Parish and attending over 40 different schools. www.therootsofmusic.org

Media interested in covering the event should contact:

Lauren Busch/Ashley Abed

Brustman Carrino Public Relations

bcpr@brustmancarrinopr.com / 305-573-0658