Default

Upcoming Events

|

COOLinary New…

Aug 21 - 31, 2014
It is going to be a delicious summer!  Throughout the whole month of… more

Entergy IMAX Theatre…

Aug 21 - 21, 2014
Entergy IMAX Theatre and 3D Entertainment Distribution invite audiences on an… more

Harrah’s New Orleans…

Aug 21 - 21, 2014
Harrah's New Orleans proudly celebrates the local sounds of the city by… more

Johnny Vidacovich,…

Aug 21 - 21, 2014
Join us for  live Jazz featuring  Johnny Vidacovich, Nicholas Payton,… more

Joy Theater Presents…

Aug 21 - 21, 2014
Please come and enjoy live music performance at 9:30 pm along with these fun… more

Lakefront Arena…

Aug 21 - 21, 2014
Get ready New Orleans as One Republic arrives at the Lakefront Arena! Guests… more

Mark of the Feminine

Aug 21 - Oct 4, 2014
Curator Regine Basha's Mark of the Feminine is the first in a series of… more

Open Mic Night at…

Aug 21 - 28, 2014
This summer, Thursday nights at Hard Rock New Orleans are open to local… more

True Colors Exhibition

Aug 21 - 29, 2014
This exhibition aims to represent people of all sexualities, genders, races and… more

Bustout Burlesque

Aug 22 - 22, 2014
Bustout Burlesque is an authentic 1950s-style burlesque show, recreating the… more

Crescent City Lights…

Aug 22 - 24, 2014
The Crescent City Lights Youth Theater summer season (in partnership with… more

Maple Leaf Bar…

Aug 22 - 22, 2014
Join us for live entertainment featuring Groovesect. more

New Orleans Museum of…

Aug 22 - 22, 2014
Chefs of the Ralph Brennan Restaurant Group look forward to demonstrating their… more

28th Annual…

Aug 23 - 23, 2014
Join us for the 28th Annual Mid Summer Mardi Gras. Presented by the Krewe of… more

Abita Springs Opry at…

Aug 23 - 30, 2014
Two bands - Three Hours - Five Saturdays First band plays approx 12 noon… more

Abita Springs Opry in…

Aug 23 - 30, 2014
Join us every Saturday in August for The Abita Springs Opry concert… more

Blazin10 Presents A…

Aug 23 - 23, 2014
Join us for a Trunk Show Featuring Kano Branon - (Designer & Stylist of… more

Brewsiana - Craft…

Aug 23 - 23, 2014
Cheers to the best of South Louisianas brews, bands, and bites. BREWS: 21… more

Champions Square…

Aug 23 - 23, 2014
Jake Owen is coming to Bold Sphere Music at Champions Square  for his… more

Crosby, Stills & Nash

Aug 23 - 23, 2014
David Crosby, Stephen Stills and Graham Nash unite as "three… more

COOLinary New…

Aug 21 - 31, 2014
It is going to be a delicious summer!  Throughout the whole month of… more

NOLA Brewing Introduces Rebirth Pale Ale Benefiting The Roots of Music

FOR IMMEDIATE RELEASE
Media Contacts:
Lauren Busch/Ashley Abed
Brustman Carrino Public Relations
bcpr@brustmancarrinopr.com / 305-573-0658

BEER & BRASS

NOLA Brewing Introduces Rebirth Pale Ale Benefiting The Roots of Music

Official Release Party Wednesday, April 16

 

For the past five years, NOLA Brewing Company has been bringing the history and tradition of beer back to New Orleans. Founded on the concept of helping rebuild and develop commerce in post-Katrina New Orleans, the NOLA based brewery offers a variety of beers made with the finest available hops, malts and unique yeast blends.

Continuing in this tradition, NOLA Brewing is proud to unveil its latest brew - Rebirth Pale Ale on draft - benefitting The Roots of Music.  The company's first pale ale pays tribute to the Rebirth Brass Band while supporting music education for New Orleans' youth through the non-profit organization, co-founded by Rebirth drummer, Derrick Tabb and Allison Reinhardt.

"We decided to name the brew Rebirth for a number of reasons," explains Kirk Coco, CEO of NOLA Brewing. "A big part of the meaning comes from the rebirth of the city post-Katrina and being a part of that process. Another is that the Rebirth Brass Band is a shining example of music from our city. We wanted to give back to the community with our beer, and The Roots of Music was a perfect fit - helping kids in the city where music education is vital, and supporting the music everyone at the brewery loves!"

Derek Tabb adds, "We're excited and honored that NOLA Brewing would pick us to represent them in its latest beer, while also supporting an organization that's most near and dear to our hearts." 

In celebration of the release, the brewery invites imbibers to sample the new beer on Wednesday, April 16 at 5 p.m. in the taproom at 3001 Tchoupitoulas Street.  Admission is free and open to the public (21+up) and will feature complimentary light bites, live entertainment

and $3-$7 beers. In attendance will be the talented kids from The Roots of Music Marching Crusaders along with Derrick Tabb and members of the Rebirth Brass Band.

Rebirth Pale Ale is a sessionable, American-style pale ale that uses five different malt varieties and desirable hops including Cascade, Simcoe and Citra. The pale ale is wonderfully balanced

and its flavorful hop taste and aroma allows for more than one indulgence at a time, coming in at only 5% ABV.

To help raise money for The Roots of Music's mission to teach, support and empower New Orleans' youth through music education, a portion of all beer sales at the release party, as well as a portion of ongoing retail sales of Rebirth Pale Ale, will be donated to the organization. Stay tuned for a soon-to-be released 6 pack 12 oz. can set of the Rebirth Pale Ale to debut this summer. For more information on NOLA Brewing visit www.nolabrewing.com.

Interviews with NOLA Brewing or Roots of Music are available upon request.

About The Roots of Music

Co-founded in 2007 by Rebirth Brass Band drummer Derrick Tabb and Allison Reinhardt, with programming beginning in 2008, New Orleans-based non-profit organization, The Roots of Music's mission is to teach, support and empower New Orleans' youth through music education, academic support and mentorship, while preserving and promoting New Orleans' unique musical and cultural heritage.  The Roots of Music provides year-round free music education to low income kids 9-14 years of age aiming to teach students the necessary skills to continue New Orleans' unique musical tradition.  Free academic and musical instruction is provided, as well as all instruments, transportation and daily hot meals.  The Roots of Music annually serves more than 100 children living all across Orleans Parish and attending over 40 different schools. www.therootsofmusic.org

Media interested in covering the event should contact:

Lauren Busch/Ashley Abed

Brustman Carrino Public Relations

bcpr@brustmancarrinopr.com / 305-573-0658