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"Thanks for the…

Sep 20 - 20, 2014
Take a seat in the crowd as Bob Hope takes the stage, just as he did during… more

A Better You

Sep 20 - 20, 2014
Ashé Cultural Arts Center invites you to join UnitedHealthcare for an… more

American Theater…

Sep 20 - 21, 2014
American Theatre Project of New Orleans (ATPNO) returns to Dillard University's… more

ART GUMBO

Sep 20 - Dec 20, 2014
River Region Art Association presents THE ART GUMBO MARKET every third Saturday… more

Big Sam's Funky Nation

Sep 20 - 20, 2014
Come join us with live music from Big Sam's Funky Nation more

Family Art Day

Sep 20 - 20, 2014
Join the Newcomb Art Gallery for a kid-friendly tour and hands-on activities… more

Free Kinder Garden at…

Sep 20 - 20, 2014
Play, learn and grow in this hands-on introduction to the world of gardens for… more

Irvin Mayfild's Jazz…

Sep 20 - 20, 2014
Join us at The Irvin Mayfield Jazz Playhouse at the Royal Sonesta Hotel for… more

Jefferson Performing…

Sep 20 - 28, 2014
The Jefferson Performing Arts Society will be opening their 37th Season with an… more

Jefferson Performing…

Sep 20 - 20, 2014
The Jefferson Performing Arts Society will be presenting the Dr. Suess… more

Joy Theater Presents …

Sep 20 - 20, 2014
Come and enjoy a special performance by Dr. John & The Nite Trippers with… more

Knit-in at the Museum

Sep 20 - 20, 2014
To kickoff our 9th year of Knit Your Bit, join area knitters and crocheters for… more

Le Petit Theatre…

Sep 20 - 20, 2014
Just a week later, the popular Broadway comedy "Vanya and Sonia and Masha… more

Le PETIT THEATRE…

Sep 20 - 20, 2014
In this regional premiere of Christopher Durang's uproarious Tony Award winning… more

Living History Corps

Sep 20 - 20, 2014
The Museum's World War II re-enactors, collectively known as the Living History… more

Mark of the Feminine

Sep 20 - Oct 4, 2014
Curator Regine Basha's Mark of the Feminine is the first in a series of… more

New Orleans Burlesque…

Sep 20 - 20, 2014
The closing night celebration follows the 2014 "Queen of Burlesque"… more

New Orleans Fringe…

Sep 20 - Oct 15, 2014
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Nick Moss Band

Sep 20 - 20, 2014
Join us for Nick Moss Band. more

Rivertown Theaters…

Sep 20 - 28, 2014
Based on the Oscar winning DreamWorks film that started it all, we bring the… more

"Thanks for the…

Sep 20 - 20, 2014
Take a seat in the crowd as Bob Hope takes the stage, just as he did during… more

NOLA Brewing Introduces Rebirth Pale Ale Benefiting The Roots of Music

FOR IMMEDIATE RELEASE
Media Contacts:
Lauren Busch/Ashley Abed
Brustman Carrino Public Relations
bcpr@brustmancarrinopr.com / 305-573-0658

BEER & BRASS

NOLA Brewing Introduces Rebirth Pale Ale Benefiting The Roots of Music

Official Release Party Wednesday, April 16

 

For the past five years, NOLA Brewing Company has been bringing the history and tradition of beer back to New Orleans. Founded on the concept of helping rebuild and develop commerce in post-Katrina New Orleans, the NOLA based brewery offers a variety of beers made with the finest available hops, malts and unique yeast blends.

Continuing in this tradition, NOLA Brewing is proud to unveil its latest brew - Rebirth Pale Ale on draft - benefitting The Roots of Music.  The company's first pale ale pays tribute to the Rebirth Brass Band while supporting music education for New Orleans' youth through the non-profit organization, co-founded by Rebirth drummer, Derrick Tabb and Allison Reinhardt.

"We decided to name the brew Rebirth for a number of reasons," explains Kirk Coco, CEO of NOLA Brewing. "A big part of the meaning comes from the rebirth of the city post-Katrina and being a part of that process. Another is that the Rebirth Brass Band is a shining example of music from our city. We wanted to give back to the community with our beer, and The Roots of Music was a perfect fit - helping kids in the city where music education is vital, and supporting the music everyone at the brewery loves!"

Derek Tabb adds, "We're excited and honored that NOLA Brewing would pick us to represent them in its latest beer, while also supporting an organization that's most near and dear to our hearts." 

In celebration of the release, the brewery invites imbibers to sample the new beer on Wednesday, April 16 at 5 p.m. in the taproom at 3001 Tchoupitoulas Street.  Admission is free and open to the public (21+up) and will feature complimentary light bites, live entertainment

and $3-$7 beers. In attendance will be the talented kids from The Roots of Music Marching Crusaders along with Derrick Tabb and members of the Rebirth Brass Band.

Rebirth Pale Ale is a sessionable, American-style pale ale that uses five different malt varieties and desirable hops including Cascade, Simcoe and Citra. The pale ale is wonderfully balanced

and its flavorful hop taste and aroma allows for more than one indulgence at a time, coming in at only 5% ABV.

To help raise money for The Roots of Music's mission to teach, support and empower New Orleans' youth through music education, a portion of all beer sales at the release party, as well as a portion of ongoing retail sales of Rebirth Pale Ale, will be donated to the organization. Stay tuned for a soon-to-be released 6 pack 12 oz. can set of the Rebirth Pale Ale to debut this summer. For more information on NOLA Brewing visit www.nolabrewing.com.

Interviews with NOLA Brewing or Roots of Music are available upon request.

About The Roots of Music

Co-founded in 2007 by Rebirth Brass Band drummer Derrick Tabb and Allison Reinhardt, with programming beginning in 2008, New Orleans-based non-profit organization, The Roots of Music's mission is to teach, support and empower New Orleans' youth through music education, academic support and mentorship, while preserving and promoting New Orleans' unique musical and cultural heritage.  The Roots of Music provides year-round free music education to low income kids 9-14 years of age aiming to teach students the necessary skills to continue New Orleans' unique musical tradition.  Free academic and musical instruction is provided, as well as all instruments, transportation and daily hot meals.  The Roots of Music annually serves more than 100 children living all across Orleans Parish and attending over 40 different schools. www.therootsofmusic.org

Media interested in covering the event should contact:

Lauren Busch/Ashley Abed

Brustman Carrino Public Relations

bcpr@brustmancarrinopr.com / 305-573-0658